The Customer Data Conundrum: How CX Leaders Can Optimize Both Privacy and Personalization

The Customer Data Conundrum: How CX Leaders Can Optimize Both Privacy and Personalization

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After 2+ years of major pivots and accelerated digital transformation, brands are now having to take a close look at how they handle customer data. To make absolutely necessary improvements, organizations must meet three challenges and implement a series of best-practices. Read the full article at MarketingProfs

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