Many marketers will tell you their engagement rates need to improve. Here’s how to not be one of them. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! Will be used in accordance with our Privacy Policy Image credit: katleho Seisa | Getty Images April 3, 2020 5 min read…
“Virtual influencer” Knox Frost is going to do his part to help the World Health Organization. Image: Knox Frost By Tim Marcin2020-04-03 13:00:00 UTC Knox Frost, a virtual influencer, — yes, that’s a thing — is doing his part to help the World Health Organization (WHO) fight the new coronavirus. Frost has more than 1…
In sifting through the long list of Toronto Maple Leafs trades processed over the past 10 years, a few things stand out. For one, as much as fans and critics fawn over these team-to-team transactions — some not-so-shocking news: nothing does page views on Sportsnet.ca like trade stories do — the vast majority of trades…
To explore the latest trends in social media marketing, I interview Gary Vaynerchuk on the Social Media Marketing Podcast. You’ll learn how to develop engaging content for today’s social media platforms including TikTok.
As everything goes online, turn the videoconferencing revolution into a marketing tool. April 2, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.…
[Ed. note: Today’s newsletter and column was written and distributed before Zoom CEO Eric S. Yuan published his 1,300-word plan to address the security and privacy issues related to the company’s unprecedented consumer growth. What follows is unedited because email is forever.] Just in time for one backlash against the technology industry to end —…
The popular video conferencing application Zoom has been having a Moment during the Covid-19 pandemic. But it’s not all positive. As many people’s professional and social lives move completely online, Zoom use has exploded. But with this boom has come added scrutiny from security and privacy researchers—and they keep finding more problems, including two fresh…
The game developer’s guide to the South Korean video game market When it comes to video game success, one of your most important considerations is your target market. Where you choose to distribute and promote your game determines growth potential, dictates the payment types you need to support, and informs which features you must factor…
Now that we’re all stuck at home thanks to the coronavirus pandemic, video calls have gone from a novelty to a necessity. Zoom, the popular videoconferencing service, seems to be doing better than most and has quickly become one of, if not the most, popular option going. But should it be? Zoom’s recent popularity has…
Eugene Mymrin/Getty Images For decades, a handful of brands dominated consumer retail in the United States. Whether Kodak in cameras or Gillette in razors, the top brands in more than 10 categories were unchanged from 1923 to 1983. Then the internet democratized the tools required to start and scale a business. Over the next two…
No, PR and SEO are not the same thing. But for best results, they belong together. it’s time to start thinking of SEO as an integral part of your PR strategy. Put on your best public face, first by ranking, and then by providing a clickable link that converts.
In 1994, when Amazon was launched, its first package consisting of a Physics book was sent via post. Fast forward to 2020; today, drones are being deployed to deliver packages at customer doorsteps. Folks! The utopian future that was depicted in The Jetson’s Family cartoon is almost upon us. eCommerce is the key driver of…
Content Partner Where brands share their insights. What’s This? Pay attention to expenses and double down on what works. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! Will be used in accordance with our Privacy Policy Image credit: Matt Clark March 31, 2020 8 min read Opinions expressed by…
Heartbeat influencer marketing platform expands to TikTok. Image: heartbeat By Anna Iovine2020-03-31 14:54:05 UTC Heartbeat, an influencer marketing platform, just announced they’re expanding to TikTok. In addition to Instagram, Heartbeat’s brand partners can now choose TikTok in upcoming social media marketing campaigns. “After four years in business, we’ve been one of the most adaptable and…
