Become an elite digital marketer in 2020 with this $39 course bundle

Just to let you know, if you buy something featured here, Mashable might earn an affiliate commission. 12 courses and over 20 hours of training are included. Image: pexels By StackCommerceMashable Shopping2019-12-30 10:00:00 UTC TL;DR: Become a digital marketing whiz with The 2020 Full Stack Digital Marketing Certification Bundle for $39, a 98% savings.  While…

Book of the Week: ‘The Direct Mail Revolution’

Create direct-mail marketing campaigns that can earn you an ROI as high as 1,300 percent. December 6, 2019 2 min read This book has been selected for the Entrepreneur Press® Book of the Week, a weekly email newsletter that delivers heaping discounts to the books you love. Our team features a different book each week and shares…

Unroll.me Settles With FTC for Rifling Through Its Users’ Email Inboxes to Find Receipts

Email cleanup service Unroll.me has settled with the Federal Trade Commission and must delete information it gathered from some consumers after it was revealed the firm was mining and selling data from users’ inboxes, the agency announced on Tuesday.In 2017, the New York Times revealed that once Unroll.me—which was supposed to help users unsubscribe from…

How to avoid the startup trap of the parasitic consultant

Early-stage startups have a massive problem: there are way, way too many things to do, and never enough people to do them. Whether it’s growth marketing, or product design, or software engineering or a myriad list of other tasks, something somewhere isn’t going to get done by the founding team and early employees. And so…

Podcorn connects advertisers with podcasters and manages sponsored messages in podcasts

Podcorn, the service that connects brands with podcasters to acquire in-broadcast sponsored time (not pre- or post-roll advertising), is officially launching its services today. “For brands, the benefit is that we are scaling the discovery of relevant podcasters of all sizes and making it possible to work with hundreds of really targeted podcasters within their…

Guide to Performing Bulk Email Verification

Email marketing has been around a long time as a marketing strategy. It was created to reach the target audience in the fastest way possible. It is not only cost-effective but also more comfortable to address many people at the same time. Here is a guide to performing bulk email verification. Why do you need…

How to Add Two-Factor Authentication to Your Twitter Account

Using two-factor authentication (2FA) is a smart, simple tactic to add a little extra data security in your life. For those unaware, 2FA is when you use a secondary authentication method—like code generator apps or Bluetooth keys—to validate your identity when logging into a website or app. There’s a similar version of the technology called…

The Best Thing You Can Do to Support a New Book

If your favorite author has a new book coming out, there are two easy things you can do to support it:Buy it before it comes out.Buy it from an independent bookstore.If you pre-order a book, and if you pre-order it from somewhere other than Amazon and Barnes & Noble, you’re doing the author a huge…

Email marketing regulations around the world

As the world becomes increasingly connected, the email marketing regulation landscape becomes more and more complex. Whether or not you operate directly in different countries, it’s good practice as an email marketer to know which laws and regulations apply to your subscribers, wherever they are in the world. In recent years, keeping on top of…

Shopify expands into email marketing

Shopify continues to expand beyond its core e-commerce platform with a new product called Shopify Email. Shopify’s chief product officer Craig Miller and director of product for marketing technology Michael Perry gave me a quick demo of the product yesterday; Miller argued that they’ve created “the first email product designed for e-commerce.” That means it’s…

Turning Google traffic into leads, and what’s new in SEO

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, the growth marketing team that trains startups in advanced growth, helps you hire senior growth marketers, and finds you vetted growth agencies. He also writes at Julian.com. More posts by this contributor We’ve aggregated the world’s best growth marketers into one community. Twice a month,…

How to Simply (and Effectively) Make Your E-Commerce Business Stand Out

There’s plenty of money to be had, but you need to distance yourself from your fiercest competitors. Image credit: Daniel Grizelj | Getty Images Tom Popomaronis Guest Writer Vice President, Innovation at Massive Alliance October 24, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. For e-commerce as a whole, business is…

How This Superfan Landed His Dream Job

Ronnie “2K” Singh talks about his unusual path to working for 2K Sports. October 24, 2019 1 min read Opinions expressed by Entrepreneur contributors are their own. On this episode of The Playbook, Ronnie “2K” Singh, Director of Influencer Marketing for NBA 2K, talks about:What it was like dropping out of Columbia Law School to…

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