by Grace Duffy / October 12, 2019 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the new Create mode for Instagram Stories…
by Grace Duffy / November 9, 2019 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore new tools to help creators start their…
‘To build something complex and massive, you’ve got to be fiercely determined – even in a moment when no one believes you.’ November 7, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. Mark Westreich, founder and CEO of MeWe, aims to give Facebook a run for its money. His company, billed…
These two aspects of the popular social media platform can help you grow your business. November 6, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. Twitter may not have the reputation for being as business-focused as LinkedIn or have the audience size of Facebook, but it’s one of the most underrated…
It’s time to make career moves. October 4, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. LinkedIn is far and away the…
Do you want a better way to track your social media marketing conversions? Looking for tools that can help you better measure attribution? In this article, you’ll discover six attribution models and tools that can help you. Why Attribution Matters to Marketers One common challenge for marketers is performing in-depth analytics. You’re most likely marketing…
Influencer Luke Bakhuizen breaks down the ways he turned his photography profile into a thriving business. October 7, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. There are just short of 1.5 million accounts on Instagram that boast more than 15,000 followers. According to one study, 39 percent of these qualify as active “influencers.” For…
Here is a question for you: Are you getting enough results from your Instagram marketing? Instagram has unlimited opportunities for savvy and hardworking marketers. Unfortunately, only about 10% or less of marketers use Instagram the way it should be used for online business. Skyrocket your Instagram marketing with business tips that will raise you 100%. In…
Mark Zuckerberg has already changed the way we market. The rise of Facebook, with its mixture of detailed personal demographics and ongoing engagement, has forced marketers to create new ways of building relationships with leads and customers. As the platform has grown, we’ve all grown used to creating posts, producing videos, broadcasting live, answering questions,…
Already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content, the Beijing-based video app TikTok is now further distancing itself from U.S. social media platforms, like Facebook, Twitter and Instagram, with a ban on political ads on its app. The company today says it will not allow…
Pursue your purpose, passion and partnerships. October 7, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. If you want to build up your personal brand and gain influence online, you don’t need millions of followers, but you do need a clear reason for people to listen to and engage with you.…
On social media, as in life, first impressions mean everything. Your social media bio can make or break your ability to grow your following. Image credit: VioletaStoimenova | Getty Images Syed Balkhi Guest Writer Entrepreneur, Growth Hacker and Marketer October 10, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Social media…
Since the future of any sector is uncertain, it’s important to build a personal brand that transcends your industry October 9, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. I started my business, Hunk-O-Mania, before the era of social media and during the early days of internet marketing. While building my…
Talk about being caught between a tweet and a hard place. Twitter, in its infinite wisdom, recently admitted that it messed up and used email addresses and phone numbers—provided by users as part of their account security practices—for advertising purposes.As Twitter describes:Tailored Audiences is a version of an industry-standard product that allows advertisers to target…
Over the past year or two, Squarespace has been expanding beyond website-building with new products like email marketing and its first acquisition (of an online scheduling tool). Today, it’s announcing a move into social media content creation with the acquisition of Unfold, which offers templates for creating stories on Instagram, Facebook and Snapchat — you…
Twitter has said it used phone numbers and email addresses, provided by users to set up two-factor authentication on their accounts, to serve targeted ads. In a disclosure Tuesday, the social media giant said it did not know how many users were impacted. The issue stemmed from the company’s tailored audiences program, which allows companies…
Massive power outages won’t save California, Twitter misused your two-factor authentication data, and scientists now know where lightning strikes twice (as much as anywhere else). Here’s the news you need to know, in two minutes or less.Want to receive this two-minute roundup as an email every weekday? Sign up here!Today’s HeadlinesPower shutoffs can’t save California…
