WP Engine Escalates Legal Battle With Automattic and Mullenweg

WP Engine Escalates Legal Battle With Automattic and Mullenweg

WP Engine escalated its Federal complaint by citing Automattic’s publication of the WP Engine Tracker website as evidence of intent to harm WP Engine and exposing customers to potential cybercrimes. The updated complaint incorporates recent actions by Mullenweg to further strengthen their case. A spokesperson for WP Engine issued a statement to Search Engine Journal … Read more

Google Loses €2.4B Battle Against Small Business Founders

Google Loses €2.4B Battle Against Small Business Founders

A British couple’s legal battle against Google’s search practices has concluded. Europe’s highest court upheld a €2.4 billion fine against Google, marking a victory for small businesses in the digital marketplace. Background Shivaun and Adam Raff launched Foundem, a price comparison website, in June 2006. On launch day, Google’s automated spam filters hit the site, … Read more

Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions

Google's Search Dilemma: The Battle With 'Not' & Prepositions

While Google has made strides in understanding user intent, Director & Product Manager Elizabeth Tucker says specific queries remain challenging. In a recent episode of Google’s Search Off The Record podcast, Tucker discussed some lingering pain points in the company’s efforts to match users with the information they seek. Among the top offenders were searches … Read more

How Taco Bell Turned A Trademark Battle Into A Marketing Campaign

How Taco Bell Turned A Trademark Battle Into A Marketing Campaign

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. In most cases, the pursuit of good vibes isn’t enough to overturn a trademark — but Taco Bell is certainly trying. The popular fast-food chain set its sights on the term “Taco … Read more

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