Google has announced a new update to its Local Services Ads (LSA) platform, implementing an automated photo selection feature. Ginny Marvin, Google Ads Liaison, revealed that the company will now choose photos from advertisers’ LSA profiles to display in their ads. Local Services advertisers: Starting today, we’ll begin selecting photos from your LSA profile to … Read more
In a Google Search Central video Google’s Gary Illyes explained part of webpage indexing that involves selecting canonicals, explaining what a canonical means to Google, a thumbnail explanation of webpage signals, he mentions the centerpiece of a page and tells what it does with the duplicates which implies a new way of thinking about them. … Read more
Google updated their search snippet documentation to clarify what influences Google’s algorithm for choosing what to display as the snippet in the search results. This change may represent a big change in how meta descriptions are written and how content is optimized. Google Search Results Snippets A webpage displayed in the search engine results pages … Read more
