In a recent Formation.ai study, respondents listed the following top three personalization strategies most likely to increase their loyalty to a brand: Personalized website experiences Marketing email Mobile notifications As modern marketers, these results seemingly help us to focus our personalization programs on the marketing channels that matter most to customers. Not. So. Fast. In … Read more
Writing great content is key to getting in front of your ideal customers. But even the best content needs a healthy dose of SEO to get noticed. If you’re writing and not getting the results you want from your effort, this video is for you! Watch as Cydney discusses the 5 Reasons your SEO isn’t … Read more
Running a marketing agency isn’t easy. It’s not even *slightly* hard. It’s really hard. The challenges you face will have you questioning why you chose to build an agency in the first place, and if it’s time to throw in the towel. Difficult clients, employees, and deliverables turn the romanticized dream of agency life into … Read more
