The Email Marketers Guide to Using List-Unsubscribe – Litmus

Steph Knapp

Saying goodbye to subscribers is hard, but sometimes it’s for the best.  And when a subscriber wants to leave, the process needs to be as easy as possible. While you should still have an unsubscribe option within your emails, there’s another tool for email marketers and subscribers: list-unsubscribe.  Let’s break down what list-unsubscribe is, why … Read more

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