How To Do Representation in Marketing the Right Way (+ Consumer Perspectives)

How To Do Representation in Marketing the Right Way (+ Consumer Perspectives)

Welcome to Breaking the Blueprint— a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Representation matters. We … Read more

Google Perspectives: How This Search Filter Delivers Diverse Viewpoints With Engaging Social Content

Google Perspectives: How This Search Filter Delivers Diverse Viewpoints With Engaging Social Content

Google Perspectives, a search filter unveiled at Google I/O that displays content with viewpoints about your query is now available on mobile. Our Perspectives filter is now available on mobile web & the Google app for searches (US/English for now) where it might be helpful to hear from other people. It lets you find videos, images & … Read more

Google Unveils Search Upgrades At I/O: Generative AI & ‘Perspectives’

Google Unveils Search Upgrades At I/O: Generative AI & 'Perspectives'

Today at Google I/O, several advancements to Search were unveiled for the first time. Two of the most significant updates to Search include integrating a “Perspectives” feature and applying generative AI to enhance search results. These enhancements aim to reshape how users discover information and deepen their understanding of topics. Transformative Generative AI Screenshot from: … Read more

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