Social Media Hooks: 6 Psychological Techniques to Help You Write Them

6 Psychological Techniques to Help You Write Great Social Media Hooks

The secret to engaging social media posts has been in front of you this whole time.  And it’s not about having a ton of followers or decoding a complex algorithm. Instead, it all boils down to your opening words. Copywriters call it a ‘hook,’ and learning how to write social media hooks can be the … Read more

The Two Psychological Biases MrBeast Uses to Garner Millions of Views, and What Marketers Can Learn From Them

The Two Psychological Biases MrBeast Uses to Garner Millions of Views, and What Marketers Can Learn From Them

MrBeast is a young YouTuber who has amassed an incredible following through non-traditional means. If you combine the subscribers of all his channels, they would rank as the 7th most populated country in the world. His videos have been viewed more than 26 billion times.  MrBeast is not just a storyteller — he also translates this … Read more

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