American shoppers increased their spending by 16% over the five-day shopping period between Thanksgiving Day and Cyber Monday, according to new data, signaling U.S. consumer confidence hasn’t wavered in the face of global political and economic uncertainty.
Nearly 190 million shoppers made purchases during the period, a 14% increase over the previous year, and more of them shopped online than in stores, data from the National Retail Federation and Prosper Insights & Analytics show.
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