This story was delivered to Business Insider Intelligence Digital Media Briefing subscribers earlier this morning.To check to see if you already have access to Business Insider Intelligence through your company, click here.Yesterday, Snapchat released a new feature for app developers to allow users to share Snapchat Stories on their platforms, according to TechCrunch. With the feature,…
Cryptocurrency company Ripple is suing YouTube for its “inexplicable failure” at stopping scammers from impersonating its CEO. In a complaint filed today, Ripple accused the video platform of selling ads and verifying accounts that promote fake cryptocurrency giveaways, then ignoring complaints about them. Ripple runs an exchange network for the digital currency XRP, which is…
The looming recession has sparked a boom in digital business. April 20, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. The recent rise in unemployment in America has been staggering, and there are few companies that haven’t been impacted. Although in ecommerce, some brands are reporting sales similar to the highs…
In the time many of us live in now, we all know our online media consumption is — to state the obvious — going through the roof. Subsequently, the amount of data pertaining to online marketing is, equally, reaching stratospheric heights and in recent years tech companies like Datorama and Funnel.io, SuperMetrics and Adverity have appeared to…
More departures are taking place at Bó, the digital bank developed by RBS-owned Natwest. Following the departure of Bó CEO Mark Bailie in January, the latest to seek a new opportunity is chief product officer Ollie Purdue, TechCrunch has learned. According to sources, Purdue is joining Antler, the company builder and early-stage venture capital firm…
Before you create a social media strategy or spend a single dime, be sure you understand these basic guidelines. April 21, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Dan S. Kennedy and Kim Walsh Phillips’s No B.S. Guide to Direct Response Social Media Marketing, Second Edition.…
The coronavirus pandemic is spreading across the world, which has resulted in massive social distancing efforts. These actions have manifested in a number of ways, from companies mandating remote work policies and limiting business travel, to the cancellation of both high-profile business and cultural events, as well as smaller public gatherings. The consequences of these…
With 315 million downloads in the first three months of 2020, TikTok set a new record for the most installs by any app in a single quarter, according to the app analytics firm Sensor Tower.The short-form video app has entered mainstream culture in a big way in recent weeks, attracting new users outside of its…
78% of marketers say they want to work with micro-influencers in 2020 according to a key finding of Linqia’s fourth annual State of Influencer Marketing Report. 2020 State of Influencer Marketing Report The report confirmed that influencer marketing is a continuing marketing trend, with 40% of marketers saying they are running six or more influencer…
Facebook’s latest attempt to woo gamers (and the subsequent advertising dollars) is, simply, an app. According to The New York Times, the app will launch today on Android devices, with plans to launch on iOS as soon as it picks up approval. With current world events and lots of us stuck indoors, it could be…
A draft version of the code should be ready by the end of July, although it’s not certain when a finalized version would appear.We’ve asked Facebook and Google for comment. They’ve typically resisted paying for news, arguing that they’re merely linking to it. However, the momentum is clearly against them in some cases. Countries like…
Australian Treasurer Josh Frydenberg at Parliament House on April 8, 2020 in Canberra, Australia. Photo: Getty ImagesThe Australian government aims to force Google and Facebook to share advertising revenue with newspaper publishers in Australia, according to the country’s top financial authority, Treasurer Josh Frydenberg. The details of an ad sales sharing plan still need to…
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Screenshot: David MurphyPopular data-breach tracker Have I Been Pwned is closing in on 10 billion compromised accounts. Just think about that for a minute: ten. billion. accounts. To put that figure in perspective, the Earth has around 7.7 billion people on it. It would be as if every single person on the planet had a…
How I would start a SaaS business today | Given everything that’s going on right now, there are more people thinking about starting a SaaS startup than ever before. At the same time, the rules of the game have changed completely with the current economic environment. In this video, I give you the three principles…
Earlier this week, I took part in the SB Nation NFL writers’ mock draft. The Seattle Seahawks are supposed to draft at #27 overall, but you all know as well as I do that the Seahawks are unlikely to stay there. A couple of years ago, Kenneth Arthur shocked the world by choosing Lamar Jackson,…
Facebook and Google will be forced to share advertising revenue with Australian media companies after the treasurer, Josh Frydenberg, instructed the competition watchdog to develop a mandatory code of conduct for the digital giants amid a steep decline in adv…
The app will initially be available for Android. An iOS version will be available once Apple approves it, Facebook said. It didn’t say how broadcasting would work on iOS devices, though. App Store policies may bar Facebook from streaming footage from third-party apps. Facebook has been testing versions of the app in Latin America and…
