Photo: Alex Cranz (Gizmodo)Everybody loves a Roku. Starting at $30, these little widgets turn any TV into a smart TV and offer pretty much any streaming channels you’d ever want in one place. You’ll also see a lot of ads thanks to your Roku device. If you have a TV running on the Roku operating…
TLDR: Get inside tips on scoring big on three of the world’s biggest ad platforms with this $78.99 Complete Digital Advertising Super Bundle. If you put an ad in your local newspaper or on television, you understand enough about newspaper circulation and TV ratings to get a general idea of how many people your ad…
On Wednesday, Twitter announced that it will ban all forms of political advertising starting in November, opening up challenging questions about what role social media platforms should play in the 2020 elections. Announced just hours before Facebook’s quarterly earnings call, Twitter’s policy was based on the belief that “political message reach should be earned, not…
Screenshot: Legendary PicturesEvil WeekEvil WeekWelcome to Evil Week, our annual chance to delve into all the slightly sketchy hacks we’d usually refrain from recommending. Want to weasel your way into free drinks, play elaborate mind games, or, er, launder some money? We’ve got all the info you need to successfully be unsavory.The advertising industry is…
Twitter on Wednesday announced a blanket ban on all political and issue-based advertising across its site, with CEO Jack Dorsey stating in a series of tweets that the company had decided to do so because “paying for reach” forces “highly optimized and targeted political messages on people.”Dorsey added that political and issue ads present challenges…
He added that, while it may be easier for Facebook to “choose a different path,” it is more important to stand up for free speech and free expression. “We need to be careful about adopting more rules that can restrict what people can say,” he said. “I don’t think it’s right for politicians to be…
Want more sales from your Facebook and Instagram marketing? Have you considered retargeting people who already engage with you? In this article, you’ll learn how to create a Facebook and Instagram ad campaign to target people who have engaged with your Facebook and Instagram content. Why Engagement Remarketing Ad Campaigns Work Before diving into how…
It shouldn’t come as a surprise that whatever you do on Facebook eventually comes back to you in the form of targeted ads. It turns out, however, that Facebook’s advertising tools have also marked hundreds of thousands of children as interested in gambling and alcohol, opening them up to some not-so-great advertisements.A joint investigation by…
Mark Zuckerberg has been roundly criticized by the press and lawmakers for his company’s incongruous new policy allowing politicians to make false claims in advertising on the platform. Adding to that growing wave of dissent, according to the New York Times: some of Facebook’s own employees, who call the move “a threat to what [Facebook]…
Dipayan Ghosh is a Shorenstein Fellow and co-director of the Digital Platforms & Democracy Project at the Harvard Kennedy School. He was a technology and economic policy advisor in the Obama White House, and later served as an advisor on privacy and publi…
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. 1. Facebook is being leaned on by US, UK, Australia to ditch its end-to-end encryption expansion plan U.S. Attorney General William Barr,…
Facebook said it had found and taken down four state-backed disinformation campaigns.Credit…Jim Wilson/The New York TimesSAN FRANCISCO — Facebook said on Monday that it had recently found and taken down four state-backed disinformation campaigns, the latest of dozens that it has identified and removed this year and a sign of how foreign interference online is…
Submit campaign ads to fact checking, limit microtargeting, cap spending, observe silence periods or at least warn users. These are the solutions Facebook employees put forward in an open letter pleading with CEO Mark Zuckerberg and company leadership to address misinformation in political ads. The letter, obtained by The New York Times’ Mike Isaac, insists…
Technology|Twitter Stock Plunges After Earnings Are Worse Than ExpectedTwitter had forecast that third quarter revenue growth would lag the first two quarters, partly because of the ending of some older ad formats.Credit…Richard Drew/Associated PressTwitter posted worse-than-expected third quarter revenue and profit on Thursday, which the company attributed to advertising problems that included product bugs and…
Permitting falsehood in political advertising would work if we had a model democracy, but we don’t. Not only are candidates dishonest, but voters aren’t educated, and the media isn’t objective. And now, hyperlinks turn lies into donations and donations into louder lies. The checks don’t balance. What we face is a self-reinforcing disinformation dystopia. That’s…
Technology|Twitter Stock Plunges After Earnings Are Worse Than ExpectedTwitter had forecast that third quarter revenue growth would lag the first two quarters, partly because of the ending of some older ad formats.Credit…Richard Drew/Associated PressTwitter posted worse-than-expected third quarter revenue and profit on Thursday, which the company attributed to advertising problems that included product bugs and…
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. 1. New Facebook features fight election lies everywhere but ads Facebook made a slew of announcements designed to stop 2020 election interference…
Vice President Joe Biden’s presidential campaign sent requests to Google, Facebook, and Twitter this week asking the companies to remove ads produced by President Donald Trump’s reelection campaign, arguing that the ads make false allegations. All three companies denied the request, explaining that the ads don’t violate their policies—but Facebook’s response was particularly confounding. The…
