Discover what it takes to create an omnichannel digital marketing strategy. January 20, 2020 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. In…
TLDR: You can start the new year as a true digital marketing expert with this 12-pack of courses, now under $40. Do you know how artificial intelligence is playing an increasing role in digital marketing? Do you know how programmatic advertising works? And do you know about the social media platform changes coming in 2020…
Looking for a unique way to increase your social media engagement? Have you considered gamifying an Alexa flash briefing? In this article, you’ll discover how to create a voice marketing funnel that increases social media reach and engagement. Using Voice Technology to Improve Social Media Engagement Voice technology is becoming increasingly prevalent with the explosion…
E3 is still an exciting show with an unmatched selection of press conferences and video game reveals. But it’s an expensive place to exhibit, which is partly why so many companies have moved their events to a location outside the Los Angeles Convention Center. EA’s sprawling Play event, for instance, takes place at the Hollywood…
US Speaker of the House Nancy Pelosi, Democrat of California, leaves after speaking at her weekly press briefing on Capitol Hill, January 16, 2020, in Washington, DC. Photo: Olivier Douliery (GettyShameful. Irresponsible. Accomplices.These are the words House Speaker Nancy Pelosi used to describe Facebook and its executive board this week during one of the most…
Photo: MLADEN ANTONOV/AFP (Getty)There are a few things Facebook’s proven, time and again, that it can’t get quite right—like keeping its user data under wraps, curbing partisan political ads, and, as proved this week, blogging. Truly though, you need to give props to the multibillion-dollar tech giant for perfecting the art of the well-timed news dump in…
New York (CNN)A few years ago, then President Barack Obama was appearing at dinner and on stage with Facebook CEO Mark Zuckerberg, and Nancy Pelosi was heaping praise on COO Sheryl Sandberg for “inspiring women across the world to believe in themselves.” No…
Paris is classy, so it calls the distribution centers “logistics hotels”—les hôtels logistiques.In France’s capital, as in other affluent cities around the globe, cheap or free “instant deliveries” from companies like Amazon, DPD, and Deliveroo have exploded in the last decade. French consumers make roughly 400 million internet purchases each year worth some $734 billion,…
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. 1. NBCU’s streaming service Peacock launches April 15 for Comcast subscribers, everyone else on July 15 NBCUniversal shared the details about its…
Funnel, a Swedish startup that’s setting out to help marketers automate their data collection, has raised $47 million in a series B round of funding led by Eight Roads Ventures and F-Prime Capital, with participation from Balderton Capital, Oxx, Zobito, Industrifonden, and Kreos Capital. The raise comes as digital ad spending in the U.S. exceeds…
Facebook has reportedly abandoned efforts to sell ads inside WhatsApp, plans that resulted in co-founder Jan Koum leaving the group in 2018. According to the report: Facebook Inc. is backing away from efforts to sell ads in WhatsApp, in a retreat from a controversial plan that drove the creators of the popular messaging service to…
These three steps can help you use internet communities as a tool for growth. January 16, 2020 2 min read Opinions expressed by Entrepreneur contributors are their own. At ClickFunnels’ annual Funnel Hacking Live conference, Emily Richett interviews Steve Shideler, CEO of Fan Shop HQ, to learn how he transformed two sports-related Facebook pages into…
Facebook says it’s ‘not deaf’ to criticism. But it will still let politicians lie in ads
“Even if they know it’s not true, they will print it,” Pelosi said, apparently referencing Facebook’s political ad policy which caused a stir last year. Facebook also refused to take down a doctored video of Pelosi that made her appear drunk. At the time, she accused Facebook of enabling the Russian interference in the 2016…
Wondering how to create engaging video for your business? Want to use video more creatively in your marketing? To explore how to create engaging videos that work in organic social posts or paid ads, I interview Ezra Firestone on the Social Media Marketing Podcast. Ezra is an eCommerce marketing expert and the founder of Smart…
Jorg Greuel/Getty Images Companies of all sizes today are looking to improve the effectiveness of their social media marketing — and with good reason: Digital platforms are constantly innovating the way that brands are discovered, shared and experienced. The data speaks for itself: The number of worldwide social network users is expected to reach 3.09…
Photo: Getty As a CEO, you’re in charge of the big picture. It’s your responsibility to manage overall business strategy across product development, marketing and especially sales. It’s sales that drive business growth. You may offer the best product or service on the market, but if you can’t sell it, the business can’t function, never … Read more
I like to start my day with a balance of good and bad: a ritualistically brewed single cup of coffee taken in the quiet comfort of my kitchen while I alternate between despair and anger over the day’s news. Over the past few days, I’ve been reading more about Facebook’s decision to not curtail targeted…
