Many SEO pros dream of going solo, especially early in their careers. It’s tempting, right? More money, freedom, flexibility, and growth opportunities. But here’s the deal: Just deciding to go independent doesn’t magically make all that happen. I learned quickly that success as an independent SEO consultant requires more than just SEO skills. You also … Read more
You’ve managed to successfully set up your consulting business. You may even have a few clients. But you know that the work doesn’t stop there. As a consultant, there are two crucial elements of your business that will determine whether your business will be a success or not. Keeping your current clients happy and sourcing … Read more
Whenever you agree on a contract with a new client, establishing a statement of work (SOW) is crucial for several reasons. But when it comes to creating a document as complex as a SOW, where do you even start? Hiring someone to write one for you can be extremely costly, and you may not have … Read more
Google Search Advocate, John Mueller, has turned to Twitter seeking advice on what to consider when hiring an SEO consultant. He posed the question on behalf of someone running an animal park, indicating the need for a local SEO consultant to enhance their online presence. “Does anyone have recommendations in terms of people/companies & things … Read more
If you’re interested in going into consulting, it’s logical that you want to know what your earning potential will be. So how much do consultants make? That answer completely depends on what type of consulting you’re interested in and how much value you bring to the table. At one end of the pay spectrum, you … Read more
