You're Not The Hero — Your Customer Is

You're Not The Hero — Your Customer Is

April Sunshine Hawkins is a StoryBrand workshop facilitator, keynote speaker, and co-host of the Marketing Made Simple podcast (which has 2M downloads).  She helps businesses streamline their messaging, and loves teaching business leaders to leverage the StoryBrand framework to simplify what they’re trying to say.  Keep reading to learn her three tips when it comes … Read more

Scaling Content Production: Celebrating The Unsung Hero

Scaling Content Production: Celebrating The Unsung Hero

Scaling up. Doing things on a grander scale, ramping up productivity and output. Seeing quicker results and being able to charge more. What’s not to like? Automation is the word on every SEO pro’s lips. How and what can we automate to unlock far greater growth? For me, one area is consistently underappreciated: the importance … Read more

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