SEO is a complex, vast, and sometimes mysterious practice. There are a lot of aspects to SEO that can lead to confusion. Not everyone will agree with what SEO entails – where technical SEO stops and development begins. What also doesn’t help is the vast amount of misinformation that goes around. There are a lot … Read more
SEO is a complex, vast, and sometimes mysterious practice. There are a lot of aspects to SEO that can lead to confusion. Not everyone will agree with what SEO entails – where technical SEO stops and development begins. What also doesn’t help is the vast amount of misinformation that goes around. There are a lot … Read more
Email is personal. Unlike most marketing channels, email really is communication at a 1:1 level. It’s your opportunity to reach people with messages just for them. Email personalization has revolutionized the way we engage with audiences, turning generic promotional and transactional email programs into tailored conversations that resonate with each recipient. However, despite its proven … Read more
YouTube recently published an informational video dispelling creators’ common myths and misconceptions about how YouTube’s recommendation algorithm works. The 12-minute video features Todd Beaupré, who leads YouTube’s growth and discovery team, interviewed by YouTube creator liaison Renee Richie. Here are the highlights from the discussion. Understanding The Algorithm’s Focus In the video, YouTube addresses a … Read more
In the dynamic realm of search engine optimization (SEO), my career spans nearly two decades, starting in 2004 when I started working for an agency and just two years later moved to in-house SEO for a large company. Since then, I’ve held various in-house SEO roles at esteemed organizations, including Classmates.com, Concur, Smartsheet, ADP (usedcars.com), … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
Google Search Advocate John Mueller tackled myths surrounding redirect types in a video for Google Search Central and related discussion on X/Twitter. The discussion dispelled long-standing confusion about how Google treats various redirect types. We put the rumors to rest! 🤫 Find out what redirect type gives your website maximum PageRank. pic.twitter.com/ZfuuwuM8bf — Google Search … Read more
Does Google ignore iframes? A recent thread on Reddit has sparked discussion among SEO professionals. The user who started the thread believes that Google doesn’t crawl iframes, but is this assumption accurate? This article will debunk myths about Google’s ability to crawl iframes, examine Mueller’s response, and discuss the SEO impact. The Myth: Google Doesn’t … Read more
Many marketers have flirted with the idea of trying TikTok, but certain misconceptions have stood in the way. For instance, isn’t it just a platform for teens? Specifically, teens who lip-sync? To help curb the confusion, we’ve rounded up a list of common TikTok myths to help you decide whether it deserves a spot on … Read more
![Fact Or Fiction? Let’s Bust Some Myths! [Ebook]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/08/rf-ebook-featured-no-cta-62e8c62e026b9-sej.jpg "Fact Or Fiction? Let’s Bust Some Myths! [Ebook]")
If you’ve ever questioned what is or isn’t a Google ranking factor, this one’s for you! The comprehensive Ranking Factors guide is back and updated for 2022. We’ve done the digging, so you don’t have to. There are plenty of myths about what will and won’t improve your rankings in search. You need to know … Read more
The email marketing community swirled with speculation about the possible impact of Apple’s Mail Privacy Protection (MPP) leading up to its release in the fall of 2021. Now, MPP is part of every email marketer’s reality. (And if you’re inexplicably seeing record high open rates and not sure why, this may be the perfect time … Read more
