A recent report from 404media.co alleged that “Google News is boosting sites that rip-off other outlets by using AI to rapidly churn out content.” While Danny Sullivan, Google’s SearchLiaison, offered an official response to the claim, it doesn’t offer a complete explanation as to why some domains outrank others in the news. This article will … Read more
“Localism” – Miriam Ellis We know that a picture is worth a thousand words and that Google is betting the house on a visual future, yet I’ve often struggled to find the exact image asset I want to illustrate the story of local businesses and local SEO. So, I decided to create my own asset, … Read more
Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit where it’s due. Mosseri states: “People expressing themselves is the heartbeat of Instagram. It’s what … Read more
This week’s Ask An SEO question comes from Abhinav in New Delhi, who writes: “How can article aggregator sites outperform the original source? Google has various guidelines on aggregator copy not performing well, and much is said of not showing duplicate content across the web. Yet RSS aggregator sites URLs are indexed, even knowing it’s … Read more
