The pioneer of professional social media platforms, LinkedIn is packed with features. LinkedIn indeed pushes you forward with brand new professional opportunities. However, wouldn’t it be nicer to be a little more ahead of everyone else on LinkedIn? Linkedin inmail message offers you the opportunity you have been looking for all this time. Say you … Read more
Whether you’re managing a car and truck dealership, a tire shop, or any other type of automotive business, search engine optimization (SEO) is a crucial ingredient in every impactful marketing campaign. In fact, digital marketing spending now outpaces conventional advertising in many industries, including automotive. Since 2015, automotive marketing experts have significantly increased their SEO … Read more
Meta published a whitepaper containing the results of a study of 500 landing page experiences. The research provides insights that can help design better landing pages that convert at a higher rate and provide better user experiences that translates into repeat customers and referrals. A yoga company reported a 13% increase in sales by following … Read more
It has been a while since Google began rolling out its mobile-first index. When this was first announced, SEO professionals were scurrying everywhere to ensure that their site was in compliance with Google’s Core Web Vitals and best practice mobile development guidelines. Optimizing for the mobile web is an entirely comprehensive sub-field within SEO, requiring … Read more
Your website navigation structure can highly influence your sales, bounce rates, and conversions. If your visitors can’t figure out where to find what they like, they’ll leave and look for other websites with better navigation. Fortunately, there are ways to provide smooth website navigation to your users. The best website navigation will keep people engaged … Read more
![Creative Best Practices for TikTok [Infographic]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/03/Creative-Best-Practices-for-TikTok-Infographic.jpg "Creative Best Practices for TikTok [Infographic]")
Which creative approaches drive brand impact on TikTok? To find out, the social network and IPSOS teamed up to conduct a meta-analysis of 296 brand lift studies across multiple verticals. Read the full article at MarketingProfs
Imagine the despair you would feel seeing your new Shopify store’s organic traffic tank, sales evaporate, and page 1 rankings drop from search results. After spending months building out your new Shopify site, sleepless nights going back and forth with web designers and developers, nail-biting hours spent refreshing your Analytics, and waiting for sales to … Read more
Backend development is perhaps the most complex aspect of software projects. It involves immense technicalities and requires attention to detail. You cannot rely on just any developer to handle the backend of your application. Even the smallest flaw or error can disrupt all the hard work. Your development team can deliver to your expectations despite … Read more
What is sustainability in business? Yes, it’s carrying out your business operations in a way that’s in harmony with the environment and your community. And it involves making decisions that benefit society and being mindful of future generations. Those elements are undoubtedly at the heart of sustainability. They weigh on the conscience and drive us … Read more
Want more revenue from fewer customers? Upselling is the way to go. Contrary to its stereotype as a shady sales strategy (got to love a good alliteration), upselling is a win-win for businesses and customers. Used correctly, upselling boosts the customer experience, cements stronger relationships, and improves your bottom line—and who wouldn’t want that? Those … Read more
These tips will help you optimize your responsive search ads in your Google Ads search campaigns, and increase clicks and conversions. Source link
