In a LinkedIn post, Gary Illyes, an Analyst at Google, reiterated long-standing guidance for website owners: Use the robots.txt file to prevent web crawlers from accessing URLs that trigger actions like adding items to carts or wishlists. Illyes highlighted the common complaint of unnecessary crawler traffic overloading servers, often stemming from search engine bots crawling … Read more
In addition to chicken, KFC is frying up controversy. On August 24 Azim Akhtar, KFC Canada’s Director of Marketing, tweeted a few billboard images from the company’s new “It’s finger lickin’ good” campaign. Sorry Utensils, It’s Finger Lickin’ Good. Latest campaign, I couldn’t be more proud!! pic.twitter.com/ktmN5TrHOS — Azim A. (@AzimAkhtar_) August 24, 2023 While … Read more
Google’s John Mueller answered a tweet about the proper use of nofollow for SEO, while agreeing with the tweet, he also pointed out a nuance about the nofollow attribute that was missing. The tweet arose from an infographic that shared when and when not to use the nofollow attributes. Nofollow Infographic A Yale study showed … Read more
