When your ecommerce sales need a boost, it can be difficult to know where you should focus, what to change, and how an optimized site should function. Below is a list of nine things to start with that are sure to drive incremental sales: 1. Smart Use Of The Intrusive (And Often Annoying) “Pop Up” … Read more
This Ask an SEO question comes from Dan from Melbourne, who wrote in: “What is the best site structure for a content/news-based website that wants to be international but also country-specific? E.g., You want some content to be shared to the U.S., U.K., Australia, Hong Kong, and Singapore, but then some separate content that is … Read more
For the most part, bots and spiders are relatively harmless. You want Google’s bot, for example, to crawl and index your website. However, bots and spiders can sometimes be a problem and provide unwanted traffic. This kind of unwanted traffic can result in: Obfuscation of where the traffic is coming from. Confusing and hard to … Read more
In a recent Google Search Central SEO office-hours hangout, a question was submitted to Google’s Search Advocate John Mueller asking if it’s a bad for a website to be dependent on JavaScript for basic functionality. Might this have a negative effect on Googlebot when it comes to crawling and indexing? Mueller observed that it’s probably … Read more
This week’s Ask An SEO question comes from Mike in Columbus, who writes: “Let’s say I do some keyword research and find a really strong search volume around some keywords that are highly related to my website. I then purchase those keywords as URLs – 30 of them. What’s best for my main website traffic, … Read more
Weebly is a website builder you can use to create your site, blog, or even an online store. Founded in 2007, it was acquired by Square in 2018 and is now the basis for over 50 million websites worldwide. Builders like Weebly are great for people who need a site but don’t have much (or … Read more
It takes the assistance of technology to analyze data, conduct research, validate code, and conduct other SEO site audit checks at scale. The good news is that these tools don’t have to put your SEO budget into the red. There are plenty of perfectly adequate, free SEO tools available to publishers and SEOs on a … Read more
