Lawyers: Land More Clients With These 5 Marketing Strategies

Marketing psychology applies to all businesses, including lawyers. However, most clients have immediate needs and can’t be put through a traditional sales funnel. Most clients searching the internet for a lawyer are already in trouble and need to connect with an attorney immediately. For these clients, a traditional sales funnel won’t work; there’s no time…

Sales Prospecting Techniques for Sales Development Reps

New sales development reps (SDRs) are born into this world inspired, energetic souls. They win a job they really don’t know much about based on the belief they’ll be able to smash through walls for the sales team. At some point, ambition meets reality. The SDRs realize sales prospecting is more about chipping away at…

Slack launches App Home in general availability

Slack is rolling out a new experience today for apps made to help get things done at work. App Home made its debut in beta last fall at the Spec developer conference along with other tools made to give developers more ways to do things with a visual interface and without text commands. It allows…

Mike Bloomberg has suspended his presidential campaign

On Wednesday, former New York City mayor Mike Bloomberg suspended his presidential campaign. In a statement to the press, Bloomberg cited his poor showing in the Super Tuesday primaries as the central reason for dropping out. “After yesterday’s results, the delegate math has become virtually impossible,” Bloomberg said, “and a viable path to the nomination…

The entrepreneur’s ultimate guide to influencer marketing on Instagram, from micro-influencers to brand ambassadors, and everything in between

Influencers are the compass that navigates consumers toward new and interesting products. Here is your ultimate guide to working with influencers to market your startup brand. 

Award Winning B2B Influencer Marketing at B2BMX

The 2020 B2B Marketing Exchange conference kicked off today with great workshops, case studies and a green light keynote from the talented Tamsen Webster. After the last executive marketing leadership panel, our president Susan Misukanis and I had the good fortune to attend the B2BMX Killer Content Awards. I am very proud to say that…

Optimizing ABM with Influencer Marketing at #B2BMX

Account based marketing (ABM) is the hybrid sales/marketing/revenue discipline that is shaking up the status quo for marketers and sales pros alike. There are as many definitions of ABM as there are accounts to target, but I’m partial to this one from LinkedIn’s Megan Golden:  “ABM is a strategy that directs marketing resources to engaging…

Google will start ranking sites by their mobile version in September

Source: Google In this article: domains, gear, google, indexing, internet, mobile, mobile first, phone, ranking, search All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission. Comments…

Google Search will make mobile-first indexing the default by September

For a while now, Google has been working on making mobile-first indexing the default behavior of its search engine. With mobile-first indexing, Google Search primarily uses a page’s mobile content for creating its search index and ranking. Google announced this initiative in 2016 and as it announced today, by September 2020, it’ll become the default…

The Python Programming Language Is More Popular Than Ever

Python is one of the world’s most popular programming languages. In fact, it’s more so than ever. Python climbed from third place to tie for second in the latest ranking of programming language popularity published by the analyst firm RedMonk. It’s the first time that a language other than JavaScript, which remains number one in…

Are H1 Tags Necessary for Ranking? [SEO Experiment]

In earlier days of search marketing, SEOs often heard the same two best practices repeated so many times it became implanted in our brains: Wrap the title of your page in H1 tagsUse one — and only one — H1 tag per page These suggestions appeared in audits, SEO tools, and was the source of constant head shaking.…

Google’s New Algorithm Update Means New SEO Best Practices For 2020

Optimize for voice and stay focused on quality content for best Google search rankings. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! Will be used in accordance with our Privacy Policy Image credit: SOPA Images | Getty Images March 5, 2020 4 min read Opinions expressed by Entrepreneur contributors…

Pinterest adds DoorDash exec and Caviar Lead Gokul Rajaram to its board

Pinterest is bringing on a new board member. The company announced today it has appointed Gokul Rajaram, Caviar lead at soon-to-go-public DoorDash, to its board of directors and as a member of its Nominating and Corporate Governance Committee. The addition signals Pinterest’s desire to bring more digital advertising expertise to its board, given Rajaram’s experience…

PAGCOR can’t handle POGO regulation: Villanueva – ABS-CBN News

MANILA – The Philippines’ gaming regulatory body “cannot handle” the influx of Philippine offshore gaming operators (POGOs) in the country, a senator said Thursday, after a Senate inquiry found various irregularities in the country’s internet gambling industry. The Senate Blue Ribbon Committee earlier found that hundreds of POGOs have been operating in the country without…

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