Essential tools for today’s digital nomad

Dave Williams Contributor A serial entrepreneur in the digital marketing, advertising, and ad tech industries, Dave Williams founded and sold 360i, IgnitionOne, BLiNQ Media, and other ventures and is now the CEO and Co-founder of NOMADX, with his base in Lisbon, Portugal. The world isn’t ready for the digital nomad movement. If projections are to…

Raising VC in Silicon Valley as a female POC

Nathan Beckord Contributor Nathan Beckord is CEO of Foundersuite.com, a software platform for raising capital and managing investors that has helped entrepreneurs raise over $2 billion since 2016. He is also the host of Foundersuite’s How I Raised It podcast. More posts by this contributor As the world grows increasingly digital, the craving for face-to-face…

Digital Marketing Jobs in the Government Sector

A government job is a dream come true for the average working-class people in India. Digital marketing moves ahead because all the sectors depend on it. Digital marketing can extend beyond internet marketing, which uses internet services. Other channels choose to use display advertising, search engine marketing, digital media, and more through mobile phones –…

5 Digital Marketing Tips for the Legal Niche From a Lawyer

When it comes to effective digital marketing, the speed of technology, innovation and adoption presents unique challenges. Image credit: PhotoAlto/Eric Audras | Getty Images Arkady Bukh Guest Writer Veteran New York lawyer, Partner of Bukh Law Firm December 3, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Presented by If you’re…

Educating Investors, Consumers Alike: NorCal’s CMO Talks Cannabis Marketing

NorCal, a vertically integrated cannabis company focused on the California market, announced the release of a new corporate brand campaign Oct.16 that spans print, digital and outdoor media. The campaign has  multiple angles, jumping from educational content to hard branding, and aims to position NorCal as a leader in the California market to both consumers and potential…

For Holiday Ads, Nothing Says Tradition Like Cardi B’s Twerk Shop

Media|For Holiday Ads, Nothing Says Tradition Like Cardi B’s Twerk ShopADVERTISINGMultimillion-dollar seasonal campaigns like Pepsi’s were a TV standard, but fewer companies are making a big splash beyond their usual digital strategies.Pepsi’s multimillion-dollar ad campaign featuring the rapper Cardi B and her holiday helpers is really something of a throwback as companies shift toward targeted…

How Artificial Intelligence Can Improve Marketing For Any Size Business

Marketing is one of the most important functions of a company that is ripe for an AI transformation. Every company can benefit from a lift in their marketing results and streamlining their marketing processes. Consumers of all types are accessible via digital channels and marketers can get access to incredible amounts of data. Marketing is … Read more

Easy Tips on Using LinkedIn for Your Marketing Purposes

Marketing guru Eric Siu speaks with a LinkedIn pro about leveraging the platform to promote your business. November 14, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu speaks with marketing friend Gaetano Dinardi about his experience using LinkedIn to increase his marketing presence. Dinardi says too many people simply…

The Three Key Elements of Influential Digital Marketing

Ever see a numbered headline like the one above and try to guess what the three things are? Sometimes it’s easy; sometimes it’s not. In this case, you could be thinking I’m going to talk about content, copy, and email. And while you’re right that those things are important, that’s not what this article is…

5 Marketing Experts Share Trends to Jump On (and Which to Avoid)

Discover how to optimize your online presence in a crowded and noisy digital environment. Image credit: SFIO CRACHO | Shutterstock Terry Rice VIP Contributor Digital Marketing Expert-in-Residence, Entrepreneur October 3, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Warren Buffet once told Forbes, “Ultimately, there’s one investment that supersedes all others:…

Source: Nike has picked up Russell Wilson’s Tally/TraceMe in a rare acquisition

Nike has long been synonymous with premium sneakers and other sports gear, but now the company could be extending its brand into another area — digital media — thanks to the rumored acquisition of a Seattle-based startup. TechCrunch has learned and confirmed that the multibillion-dollar sports giant has acquired TraceMe, which originally built an app…

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