Here’s a startling reality: while 88% of marketers believe AI and automation are essential for meeting customer expectations, they’re only using about 56% of the tools they buy. This disconnect raises important questions: Are marketers investing in the wrong tools, or are they simply not harnessing their full potential? I spoke to several marketing experts … Read more
Long before ChatGPT, I worked with clients who used AI and machine learning to speed up data analysis at scale. Their enthusiasm about AI’s ability to improve everything from business operations to AI marketing funnels piqued my interest. So when ChatGPT took over the news cycle, after my initial skepticism, I haven’t looked back. While … Read more
![10 Challenges Marketers Face When Implementing AI in 2023 [New Data + Tips]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/12/ai-challenges.pngkeepProtocol.png "10 Challenges Marketers Face When Implementing AI in 2023 [New")
It’s no secret that embracing AI can come with a wide range of benefits for your marketing team — things like task automation, time and cost savings, increased productivity, and more. Despite these evident benefits, there is a lingering reluctance among many marketers to incorporate AI into their strategies. In our report, The State of … Read more
In today’s diverse and inclusive world, organizations recognize the importance of promoting diversity and creating inclusive environments. One effective way to achieve this is through well-designed and thoughtfully implemented diversity training initiatives. This article aims to explore the best practices for designing and implementing such initiatives that foster understanding, respect, and appreciation for diversity in … Read more
