3 Tips on Launching a Kickass Podcast, from My First Million Producers

3 Tips on Launching a Kickass Podcast, from My First Million Producers

The pandemic birthed a rise in puppies, planting flowers in Animal Crossing, and podcasts — with 1.1m+ shows launched in 2020 alone. But soon, the podcast phenomenon plateaued. New podcasts decreased a year later, and in 2022, fell by 80%. 😬 Would you ride this rollercoaster? Be honest. Source: NiemanLab Does this mean the podcast train … Read more

How To Succeed At Launching A New E-Commerce Product Line

How To Succeed At Launching A New E-Commerce Product Line

First impressions matter, especially in a niche where e-commerce websites are competing closely for the attention of online buyers. That’s something you’ll want to remember if you’re setting up the stage for the release of a new product line. Every new lineup that you launch presents you with an opportunity to reintroduce your customers to … Read more

Tapping into Trends: A Guide to Launching Your Successful TikTok Shop

Tiktok shop graphic

TikTok’s rise to fame seemed like it occurred overnight. One minute you’re poking your friends on Facebook or sharing new songs on your MySpace page; the next, you’re dancing along to Savage Love by Jason Derulo with your mom and grandpa. Okay, there were a few steps in between, but you can’t deny that TikTok’s … Read more

Marketing Strategy – The Marketing Strategy of Launching a Brand-New Product

Marketing Strategy - The Marketing Strategy of Launching a Brand-New Product

An appealing marketing strategy for a company is to launch a brand-new product into the market. Such a product defines a new category or it’s a totally new application of some prior product. To help us think strategically about the benefits and risks of launching a brand-new product to the market, it’s useful to frame … Read more

Google Launching Passkey Support for Android, Chrome

Google Launching Passkey Support for Android, Chrome

As early adopters, Google Play Services Beta and Chrome Canary members now have access to passkey functionality, according to a post on the Android Developers Blog. The feature, which will roll out to all users “later this year,” will automatically enter saved passwords when a user’s credentials are verified. This beta launch enables two features, … Read more

Google Launching May 2022 Broad Core Algorithm Update

Google Launching May 2022 Broad Core Algorithm Update

Google confirms a broad core algorithm update, called the May 2022 core update, is rolling out today. Today, we’re releasing a broad core update, as we do several times per year. This update is called the May 2022 core update. Learn more: https://t.co/7kFklwdkAb — Google Search Central (@googlesearchc) May 25, 2022 Core updates are designed … Read more

What We’ve Learned Launching a New Product as an 11-Year-Old Company

What We’ve Learned Launching a New Product as an 11-Year-Old Company

At Buffer, we spend a lot of time thinking about growth. Small business growth to be precise. We love reading stories about a start-up candle company growing revenue by 5x on social, and a brand that gained 400,000 followers in its first four years. Amongst many of these stories, we’ve seen one consistent theme. To … Read more

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