Google’s John Mueller answered the question about whether a meta description can be used to influence the search rankings. It’s a good question because Google advises to use unique meta descriptions on web pages. So there is some kind of influence but is that influence related to rankings? John Mueller answers that question. Meta Element … Read more
Meta titles are nothing new to the world of SEO. We need them because crafting interesting titles can improve clicks and sales. They help readers and search engines alike understand what the page is about, and are factored into Google’s ranking algorithms. Even new website owners are working on their titles for these reasons. However, … Read more
Meta published a whitepaper containing the results of a study of 500 landing page experiences. The research provides insights that can help design better landing pages that convert at a higher rate and provide better user experiences that translates into repeat customers and referrals. A yoga company reported a 13% increase in sales by following … Read more
