Marketing Moves That Helped Skims Reach A $4 Billion Valuation

Marketing Moves That Helped Skims Reach A $4 Billion Valuation

Earlier this month, Kim Kardashian’s apparel company Skims made headlines after closing a $270 million fundraising round, reaching a valuation of $4 billion. In a business climate where VCs are pulling back investment from direct-to-consumer brands, this accomplishment is quite the feat for a four-year-old business. Skims initially launched in 2019, offering shapewear and intimates. … Read more

Smart Money Moves: 5 Financial Planning Tips For New Business Owners

Smart Money Moves: 5 Financial Planning Tips For New Business Owners

Whether you’re using virtual offices for startups or your kitchen table for a side hustle, running a new business is both exciting and overwhelming. As a new owner, you need to develop products, hire employees, find customers, and monitor the financial health of your growing company—failing to do the latter can lead to disaster. By … Read more

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