Google Retires Cached Site Links, Pushing Users Towards Internet Archive

Google Retires Cached Site Links, Pushing Users Towards Internet Archive

Google has officially retired the “cached” link feature that allowed users to access archived backups of websites. The cached links were a longtime staple of Google Search, functioning as a way to view unavailable or changed webpages. “It was meant for helping people access pages when way back, you often couldn’t depend on a page … Read more

LinkedIn Retires Lookalike Audiences, Urges Shift To New Targeting

LinkedIn Retires Lookalike Audiences, Urges Shift To New Targeting

LinkedIn has announced it will discontinue its lookalike audiences feature starting February 29, 2024. According to a statement from LinkedIn, after February 2024, advertisers will no longer be able to create new lookalike audiences or edit existing ones. Any current lookalike audiences will become “static” and stop refreshing with new data. LinkedIn stated that active … Read more

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