SEO Experts Gather for a Candid Chat About Search [Podcast]

SEO Experts Gather for a Candid Chat About Search [Podcast]

Wix just celebrated their 100th podcast episode! Congrats, Wix. To quote Mordy Oberstein, Head of SEO Brand at Wix; “we talk a lot.” You sure do! It’s a good thing you have a lot of interesting stuff to say. The 100th episode of “SERPs Up” was full of awesome guests. Here’s a summary of the … Read more

Everything You Need To Know About Podcast Advertising and Sponsorships

Everything You Need To Know About Podcast Advertising and Sponsorships

As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one of the more effective and underrated channels for marketers is podcast advertising. Outside of work, I’m an avid podcast listener. I’ve been persuaded to test out a … Read more

The Ultimate Podcast Launch Checklist To Finally Get Your Show Up and Running

The Ultimate Podcast Launch Checklist To Finally Get Your Show Up and Running

Want to launch your own podcast (or a podcast for your company) but don’t know where to start? I’ve put together a podcast launch checklist you can use to get your project up and running, along with tips gathered from my personal experience and insights from members of the HubSpot Podcast Network. Let’s rewind before … Read more

Google Defines “Content Decay” In New Podcast Episode

Google Defines "Content Decay" In New Podcast Episode

In the latest episode of Google’s Search Off The Record podcast, hosts John Mueller and Lizzi Sassman discussed “content decay”—the natural process by which online content becomes outdated or loses relevance over time. While not a widely used term among SEO professionals, the concept raises questions about how websites should handle aging content that may … Read more

3 Tips on Launching a Kickass Podcast, from My First Million Producers

3 Tips on Launching a Kickass Podcast, from My First Million Producers

The pandemic birthed a rise in puppies, planting flowers in Animal Crossing, and podcasts — with 1.1m+ shows launched in 2020 alone. But soon, the podcast phenomenon plateaued. New podcasts decreased a year later, and in 2022, fell by 80%. 😬 Would you ride this rollercoaster? Be honest. Source: NiemanLab Does this mean the podcast train … Read more

Podcast Power Play: Mastering Ecommerce Marketing Strategies For Explosive Growth

Podcast

Are you ready to take your ecommerce business to the next level? Look no further than the power of podcasts. In today’s digital age, podcasts have become one of the most popular platforms for businesses to connect with their audience and drive sales. In this blog post, we’ll dive into ecommerce marketing strategies and how … Read more

How to Start a Podcast on Spotify for Free [+ Expert Insight]

How to Start a Podcast on Spotify for Free [+ Expert Insight]

Good news: Spotify is a go-to destination for podcasts, with 32.5 million listeners per month. Even better news: Spotify for Podcasters makes it easy to start a podcast and reach those listeners — no fancy equipment or advanced skills required. And, once you’ve started your show, you can find different ways to promote and market … Read more

Secrets Of A Viral Content Creator: Discoverability, Co-Branding, And More [Podcast]

Secrets Of A Viral Content Creator: Discoverability, Co-Branding, And More [Podcast]

Want to learn how the experts create viral content? We talked to Brian Kearney to learn how on the lastest SEJ Show episode. The post Secrets Of A Viral Content Creator: Discoverability, Co-Branding, And More [Podcast] appeared first on Search Engine Journal. Source link

How Phill Agnew Has A #1 Podcast While Working Full Time (At Buffer)

Here’s How This Creator Has A #1 Podcast While Working Full Time (At Buffer)

Starting an online journey can be daunting, especially when staring at zero followers, zero likes, and zero comments. But what if we told you that you don’t need an existing following to make a significant impact online? Meet Phil Agnew, a creator who started from scratch with the most difficult format possible – a podcast … Read more

Effective Website Redesigns: How To Avoid Costly Mistakes [Podcast]

Effective Website Redesigns: How To Avoid Costly Mistakes [Podcast]

An Interview With Janet Mesh of Aimtal Website redesigns are a necessary component for marketers. But with so many elements going into an effective redesign, do you know what to focus on to develop a solid plan from the start? Join us and hear from Janet Mesh, CEO and co-founder of Aimtal, as she and … Read more

The State Of SEO 2024: Disruptions And Opportunities [Podcast]

The State Of SEO 2024: Disruptions And Opportunities [Podcast]

Wisdom from 3,890 Professionals in the Field Using data gathered from 3,890 SEO professionals for our annual State of SEO report, we’re ready to give you new insights on the disruptive factors in the industry. From the rise of generative AI to shifting content trends, there are many opportunities to use these new disruptions to … Read more

Disctopia And Semrush Launch Podcast Hosting App To Optimize Podcasts

Disctopia And Semrush Launch Podcast Hosting App To Optimize Podcasts

Disctopia, a podcast hosting platform for independent creators, announced a partnership with Semrush to optimize podcast episodes with its Podcast Hosting App. This new SEO feature enables keyword extraction from audio transcriptions directly from the Semrush platform. This allows indie creators and their SEO pros to align their podcast keywords directly to keyword campaigns in … Read more

Google Podcast Sheds Light On Ranking Systems & Updates

Google Podcast Sheds Light On Ranking Systems & Updates

In the most recent episode of Google’s podcast “Search Off the Record,” Search Liaison Danny Sullivan joins the show to discuss a timely topic. Coinciding with the rollout of Google’s August 2023 core algorithm update, Sullivan addresses common questions and misconceptions about ranking systems. This article overviews the 34-minute episode, highlighting the most relevant insights. … Read more

How To Use Multilingual Localization To Extend Your Reach [Podcast]

How To Use Multilingual Localization To Extend Your Reach [Podcast]

Multilingual Mastery: Amplifying Your Business Reach Through Localization Have you wondered how to expand your business’ reach across different languages and cultures? Do you know what role multilingual and localized content can play in your business? Naoko Takano, Localization and Community Program Manager for WordPress, joined me on the SEJShow to explore the significance of … Read more

Learn To Master Your Website – Even If You Don’t Speak Tech [Podcast]

Learn To Master Your Website - Even If You Don’t Speak Tech [Podcast]

Unlocking the Potential of Your Digital Presence: Expert Guidance for Non-Techies No matter what your business specializes in, your website is often the first place potential clients and customers learn about your company. This means visitors can decide about your services within the first few seconds. So how do you hook them? Fiona Allman-Treen, author … Read more

How AI Will Change Podcast and Video, According to Riverside's Head of Marketing

How AI Will Change Podcast and Video, According to Riverside's Head of Marketing

Podcasting and video are two undeniably powerful opportunities for reaching new audiences and increasing brand awareness. In fact, there are currently over 140 million podcast listeners in the U.S. alone, and more than 40% of U.S. users report watching online videos each day. But creating strong video or audio content takes time, effort, and resources. … Read more

Reflecting On 20 Years Of WordPress With The CEO of WooCommerce [Podcast]

Reflecting On 20 Years Of WordPress With The CEO of WooCommerce [Podcast]

Growth, Innovation, and Empowering Online Merchants As WordPress celebrates its 20th anniversary, it is essential to reflect on its roots and explore how its history has shaped ecommerce and what this means for your website. Paul Maiorana, CEO of WooCommerce, joined me on the SEJ Show for this special episode to reflect on how ecommerce … Read more

How To Navigate Social Media Trends & Emerging AI Technologies [Podcast]

How To Navigate Social Media Trends & Emerging AI Technologies [Podcast]

Embracing the Future of Social Media Marketing How do you prepare your social and marketing team for AI? There are a ton of AI tools out there, but not all of them are useful. Jamie Gilpin, CMO at Sprout Social, joined me on the SEJ Show to talk social, search, and how AI can play … Read more

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