Navigating Publisher Policies: Insights From Google’s Trust & Safety Expert With John Brown

Navigating Publisher Policies: Insights From Google's Trust & Safety Expert With John Brown

In this must-listen episode, join us for a sit-down with John Brown from Google’s Trust & Safety team. With his rich background in building ad networks and more, John offers exclusive insights into Google’s efforts to educate publishers globally. Discover critical differences between publisher policies and demand restrictions, explore the evolving role of UGC, and … Read more

AdSense Changing Publisher Revenue Share Structure

AdSense Changing Publisher Revenue Share Structure

Google announced that it is changing how it pays AdSense publishers, no longer paying per click and switching to exclusively paying on a per impression model. The announcement assures publishers that the amounts publishers receive should remain the same for most publishers. Google explained that these changes will go into effect in early 2024. A … Read more

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