Remarketing Vs. Retargeting: Are They The Same Thing?
Confused about the difference between remarketing and retargeting? You aren’t alone! These terms are used interchangeably these days. But are they the same? Technically, no. In online advertising, remarketing and retargeting have similar goals but key differences that are important to understand. The biggest difference between remarketing and retargeting lies within strategy and who you … Read more
