Do you remember your first A/B test you ran? I do. (Nerdy, I know.) I felt simultaneously thrilled and terrified because I knew I had to actually use some of what I learned in college for my job. There were some aspects of A/B testing I still remembered — for instance, I knew you need … Read more
Linux Patch Management tools allow you to keep track of all bugs and keep your systems up to date and secured by saving you money. Patch Management allows you to search for patches, determine whether they’re required, and ensure that they’re installed and executed correctly. System crashes and security breaches are less likely if all … Read more
PR seems firmly tied up in a company’s brand reputation vs. money-making ventures. But that perception needs to change, argues this article. Read the full article at MarketingProfs
We’re living in the golden age of packaging. There is a wider array of options and more consumer demand than at any other time in history. But as with anything else in life, all that glitters isn’t necessarily gold. In fact, some of that glittering you see in the distance is discarded plastics and other … Read more
You’re sitting on another weekly conference call. A manager starts speaking about the company’s goals and expectations. Your team member chimes in with a corporate platitude like “ballpark,” “synergy,” or “moves the needle.” You stare out the window, not at anything in particular, and face your career reality—a job that doesn’t matter in a building … Read more
If you’re interested in going into consulting, it’s logical that you want to know what your earning potential will be. So how much do consultants make? That answer completely depends on what type of consulting you’re interested in and how much value you bring to the table. At one end of the pay spectrum, you … Read more
