Firefox Eliminates URL Tracking Parameters: What Marketers Should Know

Firefox Eliminates URL Tracking Parameters: What Marketers Should Know

In June 2022, Mozilla Firefox 102 was released with a feature that strips query parameters from URLs that track users as they navigate the web. The feature is called “Query Parameter Stripping,” and the purpose is to protect the privacy of users who don’t want to be trailed online. Now that Firefox has given its … Read more

The 7 Most Crucial Ecommerce Metrics You Should Be Tracking Right Now

The 7 Most Crucial Ecommerce Metrics You Should Be Tracking Right Now

There’s an ocean of data available to ecommerce store owners. The number of sales by day, week, month. The average value of all items purchased. Cart abandonment. Buy-to-detail rates. Funnel dropouts – on and on the list goes. But, you don’t want to get lost in the depths of information available to you. These seven … Read more

Similarweb Acquires SEO & Rank Tracking Company Rank Ranger

Similarweb Acquires SEO & Rank Tracking Company Rank Ranger

On May 16, Similarweb announced it has acquired Rank Ranger, an SEO and rank tracking company. This allows the Tel Aviv, Israel-based digital intelligence provider to offer term rank tracking alongside its keyword research and analysis tools. With cross-search engine capabilities, the combined power of these companies seeks to provide search professionals with better insights … Read more

4 Useful Tips To Make Keyword Rank Tracking More Efficient

4 Useful Tips To Make Keyword Rank Tracking More Efficient

This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own. How do you know which keywords are bringing the most visits to your website? Chances are, your daily SEO routine of checking keyword rankings gives you the answer. Tracking where your pages stand among the search results powers … Read more

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