Google’s Martin Splitt addressed a question about website trustworthiness and whether competitors can negatively impact it. He explained how Google assesses site trustworthiness and clarified why factors like links and site traffic don’t have a negative influence on Google’s perception of trustworthiness. Trustworthiness Googlers, research papers and patents mention the trustworthiness of websites but there … Read more
In the enterprise ecommerce space, staying ahead of the competition on Google can be challenging. With so much at stake, it’s key to ensure that your site is performing at its best and capturing as much market share as possible. But how can you make sure your ecommerce platform is fully optimized to reach its … Read more
How do you know if your website is doing as well as your competitors in search results? Join us on August 14 for a webinar that will reveal the latest organic search traffic benchmarks, trends, and insights for 2024. This session, brought to you by Conductor, is designed to help you fine-tune your SEO and … Read more
According to a report by The Information, Google is working to reduce its reliance on Apple’s Safari browser, but progress has been slower than anticipated. As Google awaits a ruling on the U.S. Department of Justice’s antitrust lawsuit, its arrangement with Apple is threatened. The current agreement, which makes Google the default search engine on … Read more
Reddit’s website traffic has grown 39% compared to the previous year, according to data from Similarweb. This growth seems fueled by Reddit’s increased visibility in Google search results. Why is Reddit growing so fast, and what does this mean for businesses and SEO professionals? Here’s our take on it. Why Is Reddit Growing? Several factors, … Read more
Google Search Console is an essential tool that offers critical insights into your website’s performance in Google search results. Occasionally, you might observe a sudden decline in organic traffic, and it’s crucial to understand the potential causes behind this drop. The data stored within Google Search Console (GSC) can be vital in troubleshooting and understanding … Read more
Google’s SearchLiaison tweeted encouragement to diversify traffic sources, being clear about the reason he was recommending it. Days later, someone followed up to ask if traffic diversity is a ranking factor, prompting SearchLiaison to reiterate that it is not. What Was Said The question of whether diversity of traffic was a ranking factor was elicited … Read more
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Getting traffic to your website is a smart and valuable goal, but it can’t be the end of the line. When you’ve put in the work to get people through the digital door of … Read more
This post was sponsored by Stay22. The opinions expressed in this article are the sponsor’s own. The latest Google update hit our partners – travel bloggers – hard. Despite the challenges presented by this update, we are amazed by their resilience. Although we cannot influence Google, we can definitely take charge of the things within … Read more
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Two weeks after Google rolled out AI Overviews (AIOs), we can analyze early data to gauge the impact on organic traffic. I wanted to understand the impact and implications of AIOs, especially after many reports of misinformation and sometimes harmful recommendations from Google’s AI … Read more
In a recent interview, Google CEO Sundar Pichai sidestepped questions about whether the company would provide website owners with more granular data on traffic from AI-generated search previews. As Google continues to integrate AI overviews, or “AI previews,” into its search results, publishers have grown increasingly concerned about the impact on their click-through rates and … Read more
In a recent interview, Google CEO Sundar Pichai discussed the company’s implementation of AI in search results and addressed concerns from publishers and website owners about its potential impact on web traffic. Background On AI In Google Search Google has been gradually incorporating AI-generated overviews and summaries into its search results. These AI overviews aim … Read more
We analyzed 500k queries to find patterns and triggers enabling SGE results. We started to research SGE in June 2023 and have conducted bi-weekly scrapes of 100-500k keywords along with data analysis from our R&D team. From this data, we have in-depth findings about SGE development and ranking factors. While verticals are not the only … Read more
As personal injury law firms navigate the digital landscape, they face the critical decision of how to drive traffic to their websites. Two distinct strategies emerge organic traffic generation and paid traffic acquisition. Organic traffic is based on search engine optimization (SEO) to attract visitors. However, paid traffic involves advertisements purchased directly from target customers. … Read more
In the age of almost endless digital opportunities, where e-commerce platforms are immersed in a never-ending struggle for consumer attention, being noticed in the crowd became the number one priority. By the time we are in the year 2024, it is clear that the methods that are truly effective in driving organic traffic to your … Read more
In the rapidly evolving digital landscape of 2024, businesses are constantly seeking innovative strategies to drive targeted traffic and enhance their online presence. Amid this quest, integrating social media and B2B SEO strategies emerges as a pivotal approach for companies looking to maximize their digital marketing efforts. Understanding the dynamic interplay between these two facets … Read more
If a picture’s worth a thousand words, how much is an infographic worth? How about a 400% increase in revenue, like Venngage achieved by creating infographics for influencers? Or backlinks from CNN and TechCrunch, like WordStream got thanks to two infographics? When we think of growth hacks to drive traffic to our site, we often … Read more
Explore the intricate world of Google Discover and elevate your content strategy with insights from top SEO experts. Source link
