Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! Brands took some incredible journeys in 2022. Miller Lite opened a bar in the metaverse, Whole Foods dabbled in accepting Bitcoin, and Nike created a Web3 shoe and apparel store. But in the face of … Read more
When it comes to Q4, Halloween isn’t the only spooky thing haunting marketers. In fact, the most intimidating part of Q4 is the pressure to end the year with great results, while also taking on immense annual planning to start the new year off right. And, on top of the normal stressors of Q4, businesses … Read more
The recent turn of events has digitized business operations throughout the world. Business leaders from various industries are using technology to run their commercial ventures. Businesses are extensively leveraging digital marketing to up their game. With the increasing advancements in this area, it is evident that this trend will continue to thrive as we move … Read more
Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! Marketers don’t need to be told how difficult it is to stand out in their industries. Cutting through the noise to ensure your company is leading the conversation is an uphill battle for a lot … Read more
As a small business owner, I understand the pains of trying to do it all—especially on social media. My company, The Creative Exchange (TCE), has helped direct-to-consumer startups and businesses take advantage of the latest trends in social media marketing. From mastering TikTok to unearthing old channels, TCE has been able to drive strategies that … Read more
Knowing how to stay up to date with TikTok trends has helped me tremendously as a business coach, and I recommend this to all female coaches. By now, you will agree that TikTok is one of the best and most profitable social media platforms for digital marketing, and staying updated on trends is a great … Read more
A new report from Semrush reveals searches related to small businesses, particularly ‘opening’ a small business, are on the rise. The report details the business categories and specific search queries gaining traction and offers insight into what areas of marketing businesses are investing in. Data in the report is based on the keyword and search … Read more
What’s trending in the world of email in 2022 so far? Read on to dive into trends in email marketing that we’ve seen (and what we think is here to stay). Trends in email marketing Email remains a dominant channel for marketers, consumers, and the overall success of a business. 41% of respondents in our … Read more
Do you have a small- to medium-sized business? As you know, to stay competitive in any market, you must stay one step ahead of your competitors. One way to stay ahead of your rivals is to analyze their traffic and demographics. If your competitors don’t have a high volume of traffic, it might be more … Read more
How well do you understand your audience? Do you know how they search and where they spend time online? Which search trends and keywords should be a focus for your business this year? By understanding how your customers search within your industry, you can put yourself in the best position to win over your competitors. … Read more
![SERP Trends & Top Keyword Data By Industry [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/04/featured-11-625fcc423333e-sej.jpg "SERP Trends & Top Keyword Data By Industry [Webinar]")
Do you understand your audience well? Are you aware of how they search and where they spend time online? Do you know which search trends and keywords to focus on this year? Register now to learn more about a variety of SEO metrics across regions, more specifically in the U.S. and U.K., that can help … Read more
![Engagement Trends for Four Major Social Networks [Infographic]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/04/Engagement-Trends-for-Four-Major-Social-Networks-Infographic.jpg "Engagement Trends for Four Major Social Networks [Infographic]")
This infographic explores benchmarks based on an analysis of engagement (likes, comments, shares, etc.) on 27 million posts on Instagram, Facebook, Twitter, and TikTok. Read the full article at MarketingProfs
![Four Social Media Design Trends for 2022 [Infographic]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/04/Four-Social-Media-Design-Trends-for-2022-Infographic.jpg "Four Social Media Design Trends for 2022 [Infographic]")
This piece looks at four graphic design and styling approaches that marketers can use to make their social content feel more timely and original this year. Read the full article at MarketingProfs
Throughout the course of the pandemic, hospitality marketing strategies have had to shift dramatically. Consumer behavior, lockdowns, and travel restrictions have wreaked havoc with hospitality marketing messaging. Now that the industry is bouncing back, with more and more people itching to travel, it’s time to get creative with your hospitality brand’s content. Check out some … Read more
Marketers’ return to investing in out-of-home and cinema advertising is outpacing consumer behavior, according to recent research from WARC. Read the full article at MarketingProfs
![12 Tech Trends to Watch in 2022 and Beyond [Infographic]](https://nicheplrnewsletter.com/news/wp-content/uploads/2022/03/12-Tech-Trends-to-Watch-in-2022-and-Beyond-Infographic.jpg "12 Tech Trends to Watch in 2022 and Beyond [Infographic]")
This infographic provides an overview of 12 technology trends and explores why each matters. Read the full article at MarketingProfs
Apple’s Mail Privacy Protection (MPP) feature appears to have had a noticeable impact on email engagement metrics following its introduction last year, according to recent research from Campaign Monitor. Read the full article at MarketingProfs
Do you know which SERP features are trending in your industry? Is your business showing up in those SERP features? Are you optimizing for the factors that will generate the most traffic? The competition for prime real estate on Google’s search results page is fierce. On February 23, I moderated a sponsored webinar presented by … Read more
