What does a world where you pay with data vs. money look like? Over the past two decades, many services, including content platforms, social networks, and search engines, allowed consumers to trade their personal information – whether given voluntarily or unknowingly – to access services. This data fuels ad platforms, manifesting in search results, social … Read more
The digital advertising landscape is constantly changing, and a recent announcement from Google has shifted things yet again. On July 22, 2024, Google made a surprising U-turn on its long-standing plan to phase out third-party cookies in Chrome. This decision comes after years of back-and-forth between Google, regulatory bodies, and the advertising industry. Advertisers have … Read more
In an era where social media has become deeply ingrained in our daily lives, it’s no surprise that it has also transformed the way we buy and sell. Social selling, the practice of using social media platforms to connect with prospects and drive sales, has become a powerful tool for businesses of all sizes. From … Read more
Welcome to the world of virtual fighting championship tournaments! It’s a realm where the adrenaline rush of traditional fighting meets the digital age. We’re talking about high-stakes combat, fierce competitors, and an electrifying atmosphere—all delivered straight to your screen. This isn’t just a game; it’s an immersive experience taking the e-sports scene by storm. We’re … Read more
2023 was a particularly transformative year for search, witnessing significant advancements in search engine algorithms, artificial intelligence integration, and user experience enhancements. Understanding the mechanics of each search engine goes beyond mere theoretical knowledge; it’s a strategic imperative for anyone looking to enhance their website’s visibility and drive traffic. This article provides a comprehensive overview … Read more
In a world where technologies are developing at light speed selecting the best mobile device has become so tiring. Today a phone is no longer just for making calls. Modern pocket-sized mobile devices are more powerful than you could ever imagine. So, let’s start a trip to reveal the mysteries of such a technological marvel … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
Stepping into the world of programming can be an overwhelming experience for beginners. With a myriad of languages, frameworks, and best practices, it’s easy to feel lost. This handbook aims to serve as a compass for those embarking on their coding journey, providing fundamental insights and useful resources, including invaluable interview cheat sheets. Starting With … Read more
We don’t have to tell you that the world of SEO is always evolving. You know that. While the overarching goal of SEO remains the same, year-over-year, the obstacles and challenges, best practices and tactics, and metrics for success in the industry are often shifting. So, what are SEO pros most focused on in 2023 … Read more
In an era where AI is increasingly defining the customer experience, understanding the inner workings of these technologies has never been more crucial, particularly for marketers. A recent Bloomberg report has shed light on the human workforce training Google’s Bard chatbot, highlighting the integral role of thousands of contractors in shaping the responses of this … Read more
In our increasingly connected world, being online isn’t just a bonus – it’s a must for any business that wants to thrive. Digital marketing is a budget-friendly way to reach more people and create a meaningful connection with potential customers. So, let’s dive into the sea of benefits that digital marketing offers and how it … Read more
The beta Character AI is a website platform powered by Artificial Intelligence that lets you talk with virtual personalities. The best part is that you can create these virtual personalities by yourself. Character AI is an AI character generator where you get the chance to bring your imagination to life, and these characters not only … Read more
As an SEO professional, you’ve heard about ChatGPT and BARD – or even used them yourself. You might also be familiar with a handful of machine learning models from Google, such as BERT and RankBrain. These are all great applications of machine learning. But it isn’t always immediately apparent how machine learning can be useful … Read more
AI image generation has taken big leaps forward in the last year. It’s fun to play with. It’s a little bit weird. It can produce some mind-blowing results — and often laughable ones. But is it useful in a marketing context? We decided to find out, and our valiant SEO robot, Roger, was volunteered to … Read more
As previous generations continue to retire from their workplaces, young adults are being employed. However, young adults are more drawn to white-collar jobs. Due to this, fewer people are actively seeking blue-collar jobs. The transition, along with multiple other factors in the new era of the workforce, makes recruiting for blue-collar jobs an uphill task. … Read more
The explosion of NFTs in just the last few years has brought a tidal wave of disruption into the historically static world of fine art. What’s more, it has brought an entire generation of new art collectors (and indeed artists) into the fold. But what hasn’t materialized is a bridge that will bring together the … Read more
Do you want to be a part of this exciting journey in the Social media marketing world in 2022? If yes, then this article can be a great help for you to achieve your objectives. But, first, you have to identify specific facts which can make things work appropriately in your favor. There are some … Read more
At its annual I/O conference held today, Google announces an upgrade to multisearch that conducts simultaneous queries about objects around you. With a new feature called scene exploration, Google strives to make search even more natural by combining its understanding of all types of information — text, voice, visuals, and more. It builds on multisearch in … Read more
