How to Sell on Amazon for Complete Beginners [Guide]

How to Sell on Amazon for Complete Beginners [Guide]

Amazon has become the do-everything, sell-anything platform of the modern era. Nothing beats the ease and convenience of one-click shopping paired with Prime shipping. Nothing. Here are just a few reasons why Amazon has become the leading ecommerce platform in the Western world: Amazon has hundreds of million active customers $3.5+ billion sales by third-party … Read more

Eat My Baby Co. Founder Turned Nostalgic Snacks into an Apparel Brand That Celebrates Heritage

Lorianne trinh eat my baby co

Eat My Baby Co. is a jolting name for a kid’s apparel brand. Not if you’re a mom, Lorianne Trinh says. “When you’re a mother, you have this temptation to just eat your baby,” Trinh says. “Every time I look at my daughter and my newborn now, I just want to nibble; I want to … Read more

How the D’Amelios Built an Empire Using TikTok

D'Amelio family

Ask Charli D’Amelio about her meteoric rise to fame, and she’ll tell you it was all a lucky accident. In 2019, she began a TikTok channel, making dance and lip-sync videos with her friends in her Norwalk, Connecticut, bedroom. Eventually, her sister Dixie joined her. Almost overnight, the two sisters garnered millions of followers and … Read more

TikTok Spark Ads: The Definitive Guide to an Untapped Tactic

Creating tiktok spark ads

When TikTok burst onto the scene as the new up-and-coming social media platform, it was only a matter of time before the company baked in advertising. Why? Because social media sites have to make money at the end of the day, especially given how much TikTok had spent on marketing their platform and getting it … Read more

The Ultimate Executive Coaching Guide: An Insight Into What You Can Expect

The Ultimate Executive Coaching Guide: An Insight Into What You Can Expect

We’re back once again with another jargon-busting article, this time focusing on executive coaching. Whether you’re a senior leader within your organization or you are searching for ways to support your top team, an executive coach could be just what the doctor ordered. Here, we will talk about what an executive coach is, how they … Read more

9 Common Business Coaching Questions to Ask Before Taking the Leap (and 1 Obvious One)

Coaching playbook

Whether you’re just starting out, trying to take your business to the next level, or in need of a sounding board for ideas as your business begins to grow, you’re going to want to consider a business coach. Don’t worry; business coaches differ significantly from your old high-school gym coach. No one’s going to yell … Read more

How to Start a Coaching Business That Changes Lives

Business coach giving presentation

Starting a coaching business can be an incredible venture for those with the expertise and passion to help others realize their potential. When I first started my coaching business, I felt a mix of exhilaration and uncertainty. I was so excited to help motivated leaders and businesses achieve their goals, but I didn’t know the … Read more

How to Create a Facebook Business Page in 8 Easy Steps

Creating facebook business page

11There are certain things that are optional for entrepreneurs. For example, you might consider creating a tagline for your business, adding another van to your fleet, or putting together an ad to run during the Super Bowl. These are options that could potentially bring benefits, but aren’t universally known as smash hits for all businesses. … Read more

TikTok Ads Guide: How to Capitalize on the Fastest-Growing Social Platform

Tiktok ads video graphic

Remember 2012? Advertising on Facebook was in its infancy, and brands that started experimenting with the platform saw hockey-stick growth over the next decade. 10 years later and we’re back at the beginning of an advertising renaissance–this time, it’s on TikTok. TikTok shot past the billion-user mark in just 5 short years (compared to 8 … Read more

8 Steps to Become a Successful Marketing Consultant

Illustration of strategic thinking

Are you tired of the monotony of the 9-5 grind? Always working to someone else’s schedule, often getting pigeonholed into similar, uninspiring projects and tasks? Do you sometimes wish you could take your skills and creativity, and take them to a position where you are able to thrive and inspire? Your skills could be a … Read more

How to Write Good Instagram Captions That Hook Your Audience

Instagram captions and hashtags

Regardless of what industry your business is in, chances are you need a strong social media presence. A prominent social media following is crucial for allowing your customers to become more familiar with your brand, improving customer loyalty, and also giving you a platform to reach new customers. The most important social media platform for … Read more

How Mercury Co-founder Immad Akhund Finds Joy in Building Startups, Even If They’re Not His

Immad akhund

Since 2006, Immad Akhund has been building startups. “I’m a real startup nerd, or whatever the term is, so I’m always thinking of ideas and problems and [asking] why can’t this be better?” One problem he ran into consistently as he built his startups was working with banks. Often, startup founders open their business bank … Read more

Shopify vs Squarespace: Which Option Is Right for Your Business?

Two phone screens transferring money

You have multiple options when it comes to ecommerce platforms. Whether you’re a coding guru with a love for customization, a sales evangelist with aggressive goals, or a beginner who just wants a platform that makes sense, you’ve got options. Which is the best platform for you? That totally depends on your goals, business structure, … Read more

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