This is part one of a three-part series with Helen Pollitt on how to work better with folks within your company. SEOs and developers need to work better together. Understand how to communicate with each other in a way that fits into each other’s processes. By doing so, you can safeguard your organic traffic while … Read more
If you’ve ever come across a valuable article or website that can help improve your skills as a marketer, you probably want to save it and come back when you can dedicate more time to it. With social bookmarking, you can save those articles or resources you want to revisit in one central location. Let’s … Read more
Your latest water cooler conversation probably started with the phrase, “so I heard this thing on a podcast.” That’s because podcasts have emerged as one of the largest growing digital channels in the past 5 years. But how do you start one? Podcasting has been around for almost as long as the internet. The early … Read more
OpenAI announced expansion of availability of GPT-4 to all paying API users and the deprecation of older embeddings models. This change provides developers the ability to create even more powerful software and plugins than are available today. What GPT-4 API is and Why it Matters API stands for Application Programming Interface, a way of making … Read more
Reddit is a social network comprised of smaller communities, also known as subreddits. Subreddits are created and moderated by Reddit users to focus on specific areas of interest. Reddit has 57 million daily active users participating in over 100k subreddits containing 13 billion posts and comments, according to Reddit, Inc. If you are searching for … Read more
In today’s digital era, social media has become an integral part of our lives. It has not only revolutionized the way we connect with friends and family but has also transformed the way businesses communicate with their clients. For small and medium-sized enterprises (SMEs), effectively reaching out to clients and establishing meaningful connections can be … Read more
With over five million sellers and as many as 90 million active buyers, Etsy is easily one of the largest ecommerce platforms. When done correctly, it provides plenty of opportunities to earn sales. But how do you make it successful? How do you ensure your Etsy shop has plenty of active customers each month and … Read more
OpenAI announced on Twitter that all ChatGPT Plus users will have access to Code Interpreter. Code Interpreter will be available to all ChatGPT Plus users over the next week. It lets ChatGPT run code, optionally with access to files you’ve uploaded. You can ask ChatGPT to analyze data, create charts, edit files, perform math, etc. … Read more
Unfortunately, experiencing the frustration and panic of getting out of your car with the key locked inside is a common occurrence. As a rule, knowing the right course of action in such a situation is challenging, and sometimes it isn’t clear enough how to solve the issue. Should you try to break into the car … Read more
The world has made small but mighty strides towards inclusivity, and language plays a big part in that. We’ve become rightfully aware of the importance of not labeling people, as everyone has the right to self-identify as they please and use validating pronouns. Whether you want to brush up on your knowledge or are new … Read more
Last week, Google Ads Liason answered common questions and misconceptions about value-based bidding. Ginny Marvin took to LinkedIn and Twitter platforms for a week-long series of posts explaining the ins and outs of value-based bidding. Last week Marvin wrapped up the series by answering common advertiser questions she got along the way. Read on to … Read more
It’s shaping up to be a big month at the box office as the highly anticipated films Barbie and Oppenheimer gear up for release on July 21. When the initial Barbie trailer dropped this spring, we covered why the film’s online selfie generator was a nod to nostalgia marketing. As we get closer to the … Read more
ChatGPT can be a powerful creative tool when employed in the right way. Case in point: I asked ChatGPT to write an introduction for this article. Here’s what it gave me: In the fast-paced world of SEO pros and digital marketers, staying ahead of the curve is paramount. As we navigate an increasingly competitive landscape, … Read more
Take a second to think about your shopping habits — why do you make some purchases and not others? In all likelihood, you buy a product based on your brand perception, or the thoughts and feelings associated with a company. You’re not the only one — 62% of customers feel emotionally connected to brands they … Read more
In the digital age, social media has become an integral part of our lives. It has revolutionized the way businesses operate, allowing them to connect with their audiences in real-time, share updates, and build a brand presence like never before. However, with the power and reach of social media comes great responsibility. For Limited Liability … Read more
My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content. But, as I progressed, … Read more
![Don’t Call It a Throwback: 20 Years of SEO & Search Engine Journal [Podcast]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/07/Dont-Call-It-a-Throwback-20-Years-of-SEO.jpg "Don’t Call It a Throwback: 20 Years of SEO &")
The Journey from SEJ’s Infancy to Present Day It’s our 20th Anniversary! In this special commemorative episode, take an exhilarating ride back to some of the earliest SEO and search marketing days as I sit down with our founder Loren Baker. Come for the nostalgia and stay for the hidden gems as Loren reflects on … Read more
Microsoft and LinkedIn are taking steps to address the growing demand for AI skills in the workforce. Available through LinkedIn Learning, Microsoft is launching the AI Skills Initiative to provide people with the knowledge and tools needed to harness AI technology. Microsoft emphasizes that while AI could improve life and work, people must learn to … Read more
