Sins of an Agency: Parting Ways With Our Biggest Client
How do you decide whether to fire or keep your biggest client? Discover how one agency use a risk-benefit analysis to make a difficult decision Source link
Biggest
How to Plan Your Facebook Ads Budget (And Make The Biggest Impact)
If budgeting stresses you out, we have a lot in common, my friend. Whether it’s a monthly entertainment budget or a Facebook Ads budget, ensuring you allocate only what you can afford and get the most for your money is a lot of pressure. Spending recklessly can have long-term consequences on a business’ profitability. But … Read more
12 Community Management Best Practices to Attract Your Biggest Advocates [From the Experts]
![12 Community Management Best Practices to Attract Your Biggest Advocates [From the Experts]](https://nicheplrnewsletter.com/news/wp-content/uploads/2024/07/community-management-best-practices_featured.png "12 Community Management Best Practices to Attract Your Biggest Advocates")
If you’re trying to start or grow a community around your brand, these community management best practices might just do the trick. Good community management requires a little bit of troubleshooting. But you can’t just turn it off and turn it back on (like I do with my almost-10-year old laptop when it freezes). You … Read more
David Vs. Goliath [Part 2]: Algorithm Updates Have Become The Biggest Risk In SEO
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Taking a break from analyzing leaked Google ranking factors and AI Overviews, let’s come back to the question, “Do big sites get an unfair advantage in Google Search?” In part 1 of David vs. Goliath, I found that bigger sites indeed grow faster than smaller … Read more
Demystifying Marketing's 6 Biggest Mixed Messages of 2024 with Jasper's Head of Enterprise Marketing
Welcome to HubSpot’s Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry. “Use AI. But not too much AI … and in the right ways.” “Optimize for SEO – but it’s changing completely and irrevocably, so also optimize for other … Read more
Kelly Rowland Biggest Regret? Spoiling Beyonce’s Gender Reveal!
Picture this: You’re a close friend of Beyonce and Jay Z, attending a red carpet event, and accidentally revealing the gender of their first child to the world. That’s precisely what happened in the “Kelly Rowland spoils Beyonce gender reveal” incident, involving a fellow Destiny’s Child member. This unexpected gender reveal not only made headlines … Read more
Barbenheimer: The Stark Marketing Differences Between This Summer’s Biggest Blockbusters
It’s shaping up to be a big month at the box office as the highly anticipated films Barbie and Oppenheimer gear up for release on July 21. When the initial Barbie trailer dropped this spring, we covered why the film’s online selfie generator was a nod to nostalgia marketing. As we get closer to the … Read more
Biggest Financial Risks Facing Small Businesses
Small business owners have a lot to juggle when it comes to managing their finances. It’s not as simple as simply avoiding debt, there are many other risks that they should be aware of in order to ensure the financial security and success of their businesses. In this article, we will discuss the biggest financial … Read more
How to Fit AI Into Your Content Marketing Strategy [+ Its Biggest Pitfalls], According to Jasper's Head of Enterprise Marketing
![How to Fit AI Into Your Content Marketing Strategy [+ Its Biggest Pitfalls], According to Jasper's Head of Enterprise Marketing](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/Copy-of-Featured-Image-Template-Backgrounds-2-1.pngkeepProtocol.png "How to Fit AI Into Your Content Marketing Strategy [+")
In a new commercial for Mint Mobile, co-founder Ryan Reynolds reads from a script written entirely by ChatGPT. His prompt was simple enough: include a joke, a curse word, and let people know about the company’s holiday promotion – all in the voice of Ryan Reynolds. The results, in his own words, were “compelling” but … Read more
The 4 Biggest Consumer Behavior Shifts of 2023 [According to New Data]
![The 4 Biggest Consumer Behavior Shifts of 2023 [According to New Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/two-customers-demonstrating-the-biggest-consumer-behavior-shifts-1.jpgkeepProtocol.jpeg "The 4 Biggest Consumer Behavior Shifts of 2023 [According to")
Your marketing strategy can’t stay stagnant if the people you’re selling to are changing their behavior — you have to adapt and learn how to cater to them. Marketers should look for observable differences in buyer behavior to continue meeting their needs. To help marketers and other business professionals make more data-informed decisions, we’ve conducted … Read more
The Biggest Ad Fraud Cases and What We Can Learn From Them
Ad fraud is showing no signs of slowing down. In fact, the latest data indicates that it will cost businesses a colossal €120 billion by 2023. But even more worrying is that fraudsters’ tactics are becoming so sophisticated that even big-name companies such as Uber, Procter & Gamble, and Verizon have been victims of ad … Read more
The Biggest Mistake on Your Homepage with Michael Buzinski [VIDEO]
Michael Buzinski Michael Buzinski is a life-long entrepreneur, digital marketing thought leader and best-selling author. Dubbed a “visionary marketer” by the American Marketing Association, Michael’s sole mission is to reduce the prevalence of entrepreneurial poverty in the US. Buzz, as most call him, has simplified digital marketing success with the Rule of 26 to help … Read more
The 4 Biggest Differences Between Facebook & Instagram Ads
So you want to advertise, but you’re not sure which of these two mega social media platforms is “best” for your business. Well, to be honest, no matter how much your budget is… who your audience is… or what you’re offering… The answer is BOTH… and IT DEPENDS. This article will explain why as well … Read more
B2B Marketers' Biggest Demand Generation Challenges
B2B marketers say the biggest challenges they face with demand generation are generating high-quality leads and collecting high-quality data, according to recent research from HIPB2B and Ascend2. Read the full article at MarketingProfs
