70+ Social Media Demographics for Marketers in 2024

70+ Social Media Demographics for Marketers in 2024

I get it, fellow marketers — sometimes, you just need the numbers. The juggernaut known as social media only gets bigger with every new year, and because of that, demographics shift with it. Ultimately, keeping on top of important numbers before your social media campaigns can help you achieve ROI in the long run. Here, … Read more

Social media demographics to inform your brand’s strategy in 2023

Social media demographics to inform your brand’s strategy in 2023

Looking for the latest social media demographics for 2023? You’ve hit the jackpot. The importance of a data-driven social strategy can’t be overstated — up-to-date demographics are crucial to marketers. Because the social space is constantly evolving. With more networks available than ever before, you need to spend your time and budget wisely. Specifically, you … Read more

YouTube Demographics & Data to Know in 2023 [+ Generational Patterns]

YouTube Demographics & Data to Know in 2023 [+ Generational Patterns]

Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. While it’s a great source of entertainment, the platform is also valuable for marketers using YouTube to find their target audience. With a global user base of more than 2.5 billion people, it’s also safe to assume that your audience is … Read more

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