Deprecation Archives

Google Further Postpones Third-Party Cookie Deprecation In Chrome

April 24, 2024 by Matt G. Southern

Close-up of a document with a grid and a red stamp that reads "delayed" over the word "status" due to Chrome's deprecation of third-party cookies.

Google has again delayed its plan to phase out third-party cookies in the Chrome web browser. The latest postponement comes after ongoing challenges in reconciling feedback from industry stakeholders and regulators. The announcement was made in Google and the UK’s Competition and Markets Authority (CMA) joint quarterly report on the Privacy Sandbox initiative, scheduled for … Read more

The Deprecation of Third-Party Cookies

July 15, 2023 by admin

Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! Data has become the lifeblood of marketing, and there are changes on the horizon to how we can collect and use that data. The most recent SAS Customer Advisory Board meeting highlighted data deprecation—specifically, the … Read more

Subscribe to our newsletter