Google’s John Mueller, Martin Splitt and Gary Illyes discussed site quality in a recent podcast, explaining the different ways of thinking about site quality and at one point saying it’s not rocket science. The discussion suggests that site quality could be simpler than most people know. Site Quality Is Not Rocket Science The first point … Read more
Data is the lifeblood of search. The remarkable evolution of AI and the introduction of generative AI has been built on data foundations. However, the success of any innovation, product, or technological advancement boils down to the quality of that data. Utilizing the correct data is essential when connecting generative AI, search, and content marketing. … Read more
Quality is a critical factor influencing nearly every aspect of search, according to a recent discussion between John Mueller and Gary Illyes of Google’s Search Relations team. During the recent “Search Off the Record” podcast, the two delved into quality’s role in everything from crawling and indexing to ranking. While quality content doesn’t guarantee high … Read more
🤔 Question: I want to improve the quality of my social media content, but the most popular advice is to create high-quality content to satisfy Google and other search engines. What advice do you have for consistently generating high-quality content for social media? Or better yet, how do I improve the quality of my content? … Read more
In the ever-evolving world of search engine optimization (SEO), one thing remains constant: quality content is paramount. Gone are the days when SEO strategies relied solely on technical aspects and keyword stuffing. Search engines have become smarter today, significantly emphasizing user experience and relevance. This shift has placed quality content at the heart of effective … Read more
Google has recently overhauled its search spam report form to combat search quality issues. The updated form is part of Google’s approach to improving user experience by addressing problematic content such as paid links, malicious behavior, and low-quality pages. An Improved User Interface Image credit: developers.google.com, June 2023. The redesigned form makes it easier for … Read more
Google posted a new YouTube Short, inviting more people to test Search Generative Experience through Search Labs. Google SearchLiaison also announced on Twitter that Google had made several improvements to SGE over the past two weeks. Two weeks ago, we started opening up access to SGE. Since then, we’ve made a number of quality updates, … Read more
We are all familiar with the term OEE. It’s a great way to measure how efficient your factory is, and it can also help you see where your manufacturing process could be improved. But there are three factors that affect OEE: availability, performance, and quality. Let’s take a look at each of these so you … Read more
During a recent Google SEO office-hours Q&A session, a concerned website owner inquired about the slow indexing of their 16,000-page site. Google Search Relations team member Gary Illyes provided a comprehensive response to the query, addressing the factors influencing indexing speed. Quality & Popularity Matter In Indexing Illyes explained that indexing speed depends on several … Read more
Games are progressively being transferred to many platforms as the video game industry continues to develop and flourish. Players may now play their favorite games on new platforms including consoles, PCs, and mobile devices thanks to porting. Yet moving a game from one platform to another doesn’t just involve copying and pasting the code. To … Read more
Worried about the online reputation of your local business? Are you happy with the reviews? Wondering how you can better meet your customer’s expectations and get closer to five stars? Online reviews could make or break your business – especially in the smartphone era of on-the-go research. On June 8, I moderated a webinar with … Read more
If you create content for clients, the initial stages after they hire you are exciting. You know the possibilities for helping them hit their brand goals with incredible content are far-reaching: increasing brand awareness, attracting more traffic, gaining leads, building trust with their audience, and ultimately boosting sales and revenue. But you can’t jump into … Read more
This debate seems to be as old as the concept of sales…and many things in life, but we will keep it to sales and marketing for the purpose of this article. Many I speak with will fall solidly in the “quality” camp. In fact, I guess that for many of you reading this, your answer … Read more
