Our question today comes from Lee, who asked: “With topic clusters, how important are page paths? We often have our pillar page in the primary navigation, but the support topics will often live in the blog. They’re interlinked, but the page path doesn’t follow the ideal director of primary-topic/sub-topic/sub-sub-topic.” This is a great question and … Read more
![Upgrade Your SEO & Content Strategy With Pillar Pages & Topic Clusters [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/10/Upgrade-Your-SEO-Content-Strategy-With-Pillar-Pages.jpg "Upgrade Your SEO & Content Strategy With Pillar Pages &")
As the world of search prepares for an AI-driven transformation, content strategies are transforming too, and many professionals are wondering how to adjust to the radical shift. The answer may be simple: it’s time to stop creating content in silos. Watch this on-demand webinar as we unravel the differences between topic clusters and pillar pages, … Read more
The world of search is ever-evolving – just when you think you’ve got the hang of it, it changes again. And with AI becoming increasingly influential in shaping search results, it’s more important than ever to make sure your content is competitive. So what can you do to boost your rankings on search engine results … Read more
Cooking is easy. The puzzle is figuring out what to eat. As soon as you know that, you can get started. The same holds for presentations. The sooner you can whip up a good, informative, and catchy topic, the easier the rest of the process becomes. Pick a good topic that resonates with you and … Read more
Google has revealed new information about a ranking system called ‘Topic Authority.’ This system aims to deliver more relevant, expert, and knowledgeable content in Google Search and News for queries on specialized topics. Why Topic Authority? The inception of Topic Authority is an attempt to address a common challenge Google users face when seeking authoritative … Read more
Content marketing is an essential part of any SEO strategy. Without it, how are you going to attract customers looking for answers to their questions, and who are potentially in the market for your products or services? At Tao Digital Marketing, we’ve recently generated some great results for one of our clients operating in the … Read more
Inlinks published an update to its keyword topic research tool that finds and clusters keywords by intent. The tool is available today for all subscribers. Here’s what’s new. Keyword Research In the early to mid 2000’s keyword research tools focused on keyword volume because search engines didn’t distinguish user intent very well. That began to … Read more
In this edition of Ask An SEO, Zach from Wichita writes us: “How would an SEO specialist write a content brief for an industry expert with very little writing experience? Or how should my company structure our content writing process when we have an SEO person, industry expert, and content writer/editor?” Great question, Zach. Before … Read more
