X Marks The Spot: What’s to Come After Twitter’s Rebrand?

X Marks The Spot: What’s to Come After Twitter’s Rebrand?

Last month Elon Musk announced that Twitter’s new name is X. The name change is supposed to mark the platform’s evolution from a social media tool to an “everything app” that includes banking, e-commerce, and expanded social features. According to author Walter Isaacson, Musk has been on a mission to make fetch X.com happen since … Read more

Twitter’s Brand Equity: 17 Years & 12 Million Keywords

Screenshot of stats from Moz’s Domain Overview tool

On July 24, Elon Musk made the surprise announcement that Twitter would be rebranding as ‘X’, with a new logo and brand identity arriving quickly after that announcement. Shortly after, X.com started redirecting (302) to Twitter.com. Any experienced SEO knows how perilous a major site migration can be, and Twitter.com has been accumulating authority for … Read more

Twitter’s Google Rankings Plummet Following Actions By Elon Musk

Twitter's Google Rankings Plummet Following Actions By Elon Musk

According to multiple data analysis firms, Twitter is experiencing a significant decline in visibility on Google. Data from Sistrix shows that Twitter’s search visibility decreased by 32% in the United States within a day. Newzdash reported that Twitter lost between 12-14% of its visibility within Google’s search results across all News queries in the US … Read more

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