As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people. One of the most important tactics for optimizing your YouTube channel is to create … Read more
New findings reported by The Wall Street Journal reveal that approximately 80% of the ads YouTube serves across the web have breached its own terms of service, making them subject to refunds. This could cost Google billions of dollars, adding to the company’s existing troubles, such as a growing discontent with search results and two … Read more
YouTube cracks down on impersonation. The company will require fan channels to identify themselves to avoid confusion and curb deception. YouTube will require fan accounts to identify themselves properly. Fan accounts must make it clear they are unofficial. Impersonation and deception are against YouTube’s policies. !function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version=’2.0′; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,’script’, ‘https://connect.facebook.net/en_US/fbevents.js’); if( … Read more
YouTube is changing the rules for earning money, making it easier for more creators to get into its partner program. This move is expected to help more people earn revenue from their videos. At the same time, YouTube is growing its Shopping Affiliate Program, which could mean more cash for creators with big audiences. This … Read more
YouTube is a little different from other popular social video platforms, explains Nick Nimmin. You can’t compare views of longform video content to those of short 30-second Instagram Reels, for example. Instagram Reels and TikTok are referred to as vertical content, and whether you get to see that content depends largely on what the algorithm … Read more
It’s the latest major vertical video player, a search engine behemoth, and it just crossed 50 billion daily views. We’re talking, of course, about YouTube Shorts, and we’re excited to share that it’s the newest platform supported by Buffer. If you’re already posting to Reels or TikTok, Buffer can now help you post to Shorts … Read more
In a significant policy shift, YouTube announced it wouldn’t remove content suggesting that fraud, errors, or glitches occurred in the 2020 US Presidential and other US elections. The company confirmed this reversal of its election integrity policy on Friday. In this article, we’re diving deep into YouTube’s decision. What led to this point? It’s not … Read more
The great thing about YouTube is that there’s a channel for everyone, whether you’re looking to learn quick science facts or how to use your new gaming controller. In this post, we’ve compiled 158 of the best channels on YouTube in their most popular and niche categories. Top Educational YouTube Channels The King of Random … Read more
In a recent announcement, YouTube confirms discontinuing its Stories feature, a tool similar to Snapchat’s and Instagram’s disappearing messages. The feature, which allowed creators to post updates that would remain live for seven days, will officially be phased out on June 26, 2023. The Rise and Fall of YouTube Stories Launched in 2018, Stories were … Read more
How does YouTube SEO work? What are the steps to optimize your YouTube videos for search? The answers to these questions are simpler than you might think. While it might seem difficult to get any exposure on YouTube, you can implement certain strategies to ensure that the YouTube algorithm favors you in the search results. … Read more
YouTube is introducing 30-second non-skippable ads for connected televisions (CTVs), merging two consecutive 15-second ad slots into a single longer-form ad. Responding To A Shift in Creation & Consumption The format of YouTube content has expanded broadly, from 15-second Shorts to 15-hour live streams. The latest Nielsen Gauge Report shows YouTube’s viewership has significantly increased. … Read more
![How to Grow Your YouTube Channel [New Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/05/Untitled-design-20-1.jpgkeepProtocol.jpeg "How to Grow Your YouTube Channel [New Data]")
Did you know that YouTube currently has 2.6 billion active users a month and is projected to grow to almost 3 billion active users by 2025? Just as mind-blowing, there are 144 million YouTube channels out there. So, you’re probably wondering how to stand out in a sea of channels and grow your YouTube channel … Read more
It is easy to create a YouTube channel, but the harsh truth is, it is difficult to gain subscribers. Reaching your first thousand subscribers takes a lot of time and effort and hitting one million subscribers is a huge milestone for every YouTuber.YouTube is used by almost everyone nowadays. YouTube was already a popular platform, … Read more
As a video marketer, knowing how to edit YouTube videos is a crucial skill, especially when it comes to post-production. If you can’t seamlessly weave your shots together or get your cut to hit the right frame, your video will seem unpolished and disengage your viewers. That said, if you’re operating on a shoestring budget, … Read more
Of course, YouTube is one of the most-watched streaming platforms out there. First launched sometime in 2005, YouTube is now the second most powerful search engine after Google. There’s so much to see – from TV clips and entertainment videos to emotional and gaming videos, there’s perhaps no niche that YouTube doesn’t cover. Naturally, a … Read more
YouTube’s content moderation policies have long been controversial among creators. In a new video, Matt Halpern, who leads YouTube’s Trust and Safety team, openly discussed the difficulties in enforcing rules on the world’s biggest video-sharing site. As YouTube keeps growing, finding the perfect balance between allowing freedom of expression and maintaining safety becomes more complex. … Read more
Simply put, YouTube automation involves creating automated revenue streams via the YouTube platform – users who automate their YouTube channels get others to make faceless video content for them. Yep – you can actually earn money with faceless video content as long as your videos are able to attract a mass audience. For instance, Ryan … Read more
![YouTube Demographics & Data to Know in 2023 [+ Generational Patterns]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/youtube-demos.jpgkeepProtocol.jpeg "YouTube Demographics & Data to Know in 2023 [+ Generational")
Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. While it’s a great source of entertainment, the platform is also valuable for marketers using YouTube to find their target audience. With a global user base of more than 2.5 billion people, it’s also safe to assume that your audience is … Read more
