You’ve undoubtedly given software development a lot of consideration if you’re reading this. Whether you have a development staff or not, you’ll need contractors’ help quite a bit. You will need to choose one of the models for software development collaboration in this situation. It is the first step in learning how to manage your … Read more
Content creation is what happens behind the scenes. It’s how Google can offer the perfect answer to your problem. It’s the videos you watch on YouTube after a tough day. Content creation is also what helps people discover your business, brand, and products. And that content helps you attract, engage, and delight prospects and customers. … Read more
Planning, creating, and testing an email is a huge undertaking, and getting it to your subscribers’ inboxes is the final push until it’s out of your hands. Getting your message to your audience isn’t as simple as hitting ‘send,’ however. Every email is an opportunity to connect with your audience and positively impact your company—but … Read more
![How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/06/hard-skills-resume.pngkeepProtocol.png "How to Showcase Hard Skills on Your Resume [+ List")
Today, 87% of employers have difficulty finding the right employees. That’s a significant percentage, and it’s all because of skill gaps. Hiring managers aren’t entirely sure if someone fits the job well because the crucial information isn’t exactly front and center. Sometimes, it’s not there, making it even worse. Good thing this article breaks down … Read more
Microsoft Advertising is tightening policies, adding enforcement details, restricting ads due to laws. New rules target medical, adult, gambling, and alcohol promotions. Microsoft Advertising is updating its policies to strengthen user protection. The company is clarifying how it enforces policies and penalties for violations. New regulations will restrict some types of advertising in certain countries. … Read more
Knowing how to sort in Excel can feel like a superpower. But unfortunately, many go through the tedious route of sorting and organizing data manually. However, like many operations on Excel, there’s a workaround to sorting and organizing data with a few clicks. In this guide, we’ll show you the different ways to use Excel’s … Read more
In today’s world, social media has become an essential tool for job seekers to showcase their skills, connect with potential employers, and find job opportunities. Among the various social media platforms, LinkedIn has emerged as the go-to platform for job seekers and recruiters alike. With over 700 million users and 55 million registered companies, LinkedIn … Read more
Repeat customers are often deemed loyal customers. But should you pay for their loyalty? I’ve been in the search marketing space for more than 18 years. Most things in this space change regularly; the examples are a dime a dozen. When I started in this industry: Yahoo was the dominant US search engine and ad … Read more
![How To Properly Set Up, Read & Utilize Google Analytics 4 [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/06/How-To-Properly-Set-Up-Read-Utilize-Google-Analytics.jpg "How To Properly Set Up, Read & Utilize Google Analytics")
As of July 1, the official sunset of Universal Analytics (UA) will be upon us – but are you ready? Has your business started making the switch to Google Analytics 4 (GA4)? With the arrival of GA4 comes a range of new data metrics, more powerful reporting, and predictive intelligence features that you’ll want to … Read more
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Small businesses … Read more
New findings reported by The Wall Street Journal reveal that approximately 80% of the ads YouTube serves across the web have breached its own terms of service, making them subject to refunds. This could cost Google billions of dollars, adding to the company’s existing troubles, such as a growing discontent with search results and two … Read more
Ever since Twitter’s ownership changed in late 2022, several apps have sprung up offering to be alternatives with varying degrees of popularity. Some are so recent they’re not even at the beta testing stage yet. It may be overwhelming trying to navigate the list, but thankfully, I’ve been keeping up with them and have noted … Read more
19% of marketers say generating leads is their top goal in 2023. However, building an effective lead generation strategy is often easier said than done. To do it right, you need an in-depth understanding of tried-and-tested channels. In this post, you’ll gain insights into each major channel for B2B lead generation, including social media, PPC, blogging, … Read more
The automobile industry is a driving force in the global economy, providing significant opportunities for investors. Choosing where to invest isn’t as simple as choosing Spectrum internet deals for the internet. With its vast economic impact and transformative technological advancements, investing in the automobile sector can be lucrative. This blog will explore the various benefits … Read more
With a total of 580 ChatGPT plugins, OpenAI aims to bring the total in the plugin store to 1,000. We just zoomed past 500 ChatGPT plugins. Next up, 1000! 🚀 What is your favorite plugin? I am personally enjoying all the chart / diagram ones! 🧵👇🏻 — Logan.GPT (@OfficialLoganK) June 21, 2023 While exploring the … Read more
Picture this: A busy hiring manager is sifting through dozens, if not hundreds, of resumes. How can you make yours stand out in a sea of sameness? Enter the resume headline, your secret weapon to grab their attention and keep them hooked. In this comprehensive guide, we’ll share everything you need to know about resume … Read more
In the wake of recent Reddit blackouts, top executives at Google have reportedly acknowledged user discontent with the current search experience. In response, Google is taking action to improve its search engine results. Recently, Google rolled out a new “Perspectives” feature to give searchers more comprehensive answers. Perspectives surfaces content from forums and videos on … Read more
Greetings, local business owners and marketers! I know I’m not alone in bidding a fond farewell to Local U’s fantastic Last Week in Local Series. It just got a bit harder to keep up with local SEO news due to this departure, but hang in there. This quarterly installment here at Moz will keep you … Read more
