Creators and users on the app formerly known as Twitter can now earn money thanks to a new program rollout. X’s new ad revenue-sharing feature is the latest change to come to the platform after the social media site was acquired by Elon Musk and rebranded as X. To access the program, users must subscribe … Read more
Late last week, YouTube unveiled a suite of AI-powered tools for video creators at an annual event that is aptly named “Made On YouTube.” The announcements include: AI Insights: Next year, YouTube Studio will tap generative AI to spark video ideas and draft outlines to help creators brainstorm. Dream Screen: Later this year, YouTube will … Read more
When Francesca Murray started creating travel content in 2014, you could count the number of black female creators on one hand. Now that travel has become more accessible and we have more creators than ever, it’s become a saturated industry. “I recall when the hashtag #blacktravelinfluencer had around 1000 posts. Now, black travel-related hashtags have … Read more
YouTube has announced a new policy allowing creators to remove warnings for community guideline violations by taking educational training courses. This update marks the first time YouTube has provided a standard process for getting warnings removed. Here’s What’s Changing YouTube issues strikes against videos and channels that violate policies like spam, scams, violent/graphic content, and … Read more
The popularity of generative artificial intelligence (AI) tools like ChatGPT has led to an explosion of AI content, prompting new guidance from the Associated Press (AP). The latest advice from AP explores how content marketers should focus on real-world implications without sensationalism when writing about AI and how AI tools fit into the content marketing … Read more
Instagram‘s off-shoot app, Threads, is Meta’s answer to Twitter (now rebranded to “X” by Elon Musk). Dubbed a “Twitter Killer,” Threads amassed 100 million users in just five days. Among new Threads users are content creators; many also use Twitter to interact with their followers, build community, and network with other creators and brands. So … Read more
🔓Creators Unlocked This interview is part of a series called Creators Unlocked that delves into the world of content creators to uncover the stories behind their social media posts. From Twitter to TikTok, the articles aim to offer insights and learnings for aspiring and established creators while also offering a glimpse into the lives of … Read more
When we write about combining sales and marketing efforts for business growth, we tend to stick to our experience and perspective as professionals in the industry. But how do your customers really make a purchase? That’s where video marketing from creators comes in. When I reverse-engineer the buying process of people in my surroundings, I … Read more
![AI in Content Creation: How Creators and Marketers are Using It [Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/04/Untitled-design-Apr-07-2023-08-24-35-4586-PM.pngkeepProtocol.png "AI in Content Creation: How Creators and Marketers are Using")
Are the robots taking over? It’s a question many people wonder as artificial intelligence gains prominence in our daily lives — especially in marketing. The market for AI in marketing is likely to hit $107.5 billion by 2028, a massive increase from $15.84 billion in 2021. What could this mean for marketers and content creators? … Read more
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. This piece … Read more
LinkedIn has a reputation for being a professional networking platform where users can learn about the latest industry trends. This is because, unlike other social channels, LinkedIn revolves around helping its members stand out and attract potential employers. But these days, I’ve found myself scrolling through LinkedIn more than ever before as it has grown … Read more
What do creators like Mr. Beast and Ali Abdaal have in common? Not much, actually, other than the ‘Creator’ label and being YouTubers. They serve distinctly different audiences and create very different types of content. However, no matter how you look at it, they’re both pretty successful in their own rights. For content creators , … Read more
What is 🔓 Creators Unlocked? 🔓 Creators Unlocked is a content series that delves into the world of creators to uncover the stories behind their social media posts. Through in-depth interviews with various creators, the series seeks to provide a deeper understanding of the creative process and the challenges of being a content creator. From … Read more
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Last week, Meta announced plans to pause Reels Play Bonus payments — a monetization program that paid creators monthly based on the number of views their Reels received. While the program is … Read more
Content creator is a job title that didn’t exist a decade ago. Now, 50 million people consider themselves creators, following their passion in a billion-dollar industry. Thanks to social media, it’s easier than ever to create, share, and monetize content — flipping the “starving artist” trope on its head. And with massive demand for original … Read more
Twitter has been an amazing platform for content creators and small business owners to build community, showcase their work and knowledge, and express distinct viewpoints. In our series, Social Proof, we’ve spoken to content creators who’ve literally built their careers by tweeting about their interests and passions. And the power of Twitter can be leveraged … Read more
Gen Zers use many social networks to create connections, play games, consume and share content and earn from it. One increasing trend is that this generation isn’t just looking to engage with content, but they also want to create it and make money on it. According to various polls, Gen Zers are the most actively … Read more
