Several key updates have been announced in the latest Microsoft Advertising product roundup. Chief among these is the roll-out of audience features in Microsoft Advertising Editor across all markets. Additionally, Microsoft is expanding support for advertising customers into new territories and rolling out updates concerning advertiser identity verification. Overview Of New Features Audiences Now Available … Read more
LinkedIn has announced several new features to improve the newsletter experience for creators and readers. These updates come as LinkedIn has seen newsletters grow exponentially in popularity over the past year. LinkedIn states in its announcement: “Newsletter readership has tripled over the past year, now with more than 1.3 million daily readers.” LinkedIn is rolling … Read more
Explore new features in the latest Threads app update, including a list of your likes, rel=me support, and alt text for images. Instagram’s Threads has introduced six new features in the latest app update. Users can now easily see all the Threads posts they’ve liked by accessing a specific option in settings. Added support for … Read more
X (formerly known as Twitter), seemingly focused on creating a more profitable environment for advertisers over the past nine months, introduced new brand safety features. These features could allow advertisers to navigate the platform more confidently, optimizing their campaigns while aligning with their unique brand sensitivities. Expanding Adjacency Controls To demonstrate commitment to brand safety, … Read more
In six months since Bing and Edge’s reinvention, Microsoft reports staggering user engagement with over one billion Bing AI chats and 750 million images generated. Additionally, Edge has seen nine consecutive quarters of growth, demonstrating its capacity to deliver high-quality artificial intelligence experiences to users worldwide. AI-Generated Images And Chat History Microsoft’s novel introduction of … Read more
OpenAI, the company behind the cutting-edge language model ChatGPT, announced six new features in the latest version to enhance user interaction. We’re rolling out a bunch of small updates to improve the ChatGPT experience. Shipping over the next week: 1. Prompt examples: A blank page can be intimidating. At the beginning of a new chat, … Read more
Google has announced several new features for its Google Analytics 4 platform aimed at helping app developers better understand user behavior and optimize their marketing campaigns. The features provide more robust audience segmentation tools, additional performance uplift capabilities, and improved measurement for iOS campaigns. According to a statement released by Google, the updates will give … Read more
Google has announced a significant expansion of Bard, its conversational AI system. Bard is now available in more countries and supports additional languages. The update also introduces new features to foster creativity, imagination, and productivity. According to Google, Bard was designed to answer questions and help people constructively develop ideas. The goal is to nurture … Read more
Microsoft is working to improve the online shopping experience for customers by making it less complicated. Online shoppers encounter pain points such as finding valid deals, determining which product reviews are credible, and navigating a massive variety of products. Microsoft’s shopping tools, including those on Bing, Microsoft Edge, Microsoft Start, and Outlook, aim to address … Read more
At an advertising conference this week, Meta unveiled innovative new features for Reels, its short-form video product. Businesses can soon run ads between Reels on Instagram, an option previously exclusive to Facebook. The ads are designed to blend into the Reels experience so they don’t interrupt the user or feel out of place. Additionally, Meta … Read more
Microsoft Store Ads expand globally, introducing new features to streamline advertising and broaden reach, as demonstrated by Miracle Games’ success. Microsoft is announcing the expansion of Microsoft Store Ads to over 150 regions worldwide. Introduced at the company’s annual Microsoft Build conference, the expansion was just one of several updates to the Store Ads platform. … Read more
If you want to know how to see reposts on TikTok, you must be intending to track the content that you have shared. However, if you think about whether you can see your reposts on TikTok, you can obviously do it by going to the ‘Reposts’ section on the app by clicking on the TikTok … Read more
Microsoft is tweaking The New Bing constantly, grooming it to be the heir apparent to the traditional, or Top-10 blue links model that first appeared in its modern form 25 years ago with AltaVista. GoTo.com taught Google how to monetize search results back in 1998, and for about a quarter century, that’s been the dominant … Read more
In an era where misinformation is a global concern, Google is upgrading its search capabilities by introducing two features to enhance information and visual literacy. A 2022 Poynter study revealed that 62% of people believe they encounter misinformation daily or weekly, highlighting the urgent need for effective tools to identify and counter false information. As … Read more
LinkedIn has a reputation for being a professional networking platform where users can learn about the latest industry trends. This is because, unlike other social channels, LinkedIn revolves around helping its members stand out and attract potential employers. But these days, I’ve found myself scrolling through LinkedIn more than ever before as it has grown … Read more
Did you know you could schedule your Instagram posts in advance? Or optimize your bio to appear in the Explore tab? There are countless lesser-known Instagram features, settings, hacks, and search options to help take your Instagram game to the next level. And we’ve compiled them all, here. Whether you’re a recruiter looking to showcase … Read more
Instagram has a massive user base and is one of the top-rated social media platforms online. To keep up with the other social media platforms, Instagram is constantly rolling out new features. Every time you log on to the platform, you might see a new feature that helps you to create, organize and promote your … Read more
Marketers looking to increase their brand visibility should consider how Google crawls their websites. They have to think beyond the product and consider how prospects search for it — and the solution lies with a proper understanding of SEO and SERP features. Since 97% of people learn more about a local company online than anywhere … Read more
