Starting a new business is exhilarating, but it can also be daunting – especially when it comes to building your online presence. With a tight budget, limited resources, or SEO expertise, you might be wondering how to get your brand noticed. SEO, or Search Engine Optimization, is a cost-effective way to attract your target audience, … Read more
Looking for YouTube tools? Good! Because as the platform continues to boom, brands can use all the help they can get when it comes to gaining more viewers. But despite how competitive YouTube is, there’s plenty of attention to go around. In this article, we break down a variety of YouTube tools that can help … Read more
Easy, fast, and unified. We’ve talked to a lot of customers about what they need from their tools to grow, and it always comes back to these three words. So why does go-to-market feel so hard, slow, and disconnected? Two words: legacy CRM. The concept of customer relationship management (CRM) has existed for decades, and … Read more
![How to Grow Your TikTok Following [Expert Insights + Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2024/09/Untitled-design-2024-09-03T192654.523.jpg "How to Grow Your TikTok Following [Expert Insights + Data]")
Growing a following on TikTok can feel daunting. Trust me, I know. I first created a TikTok to promote my YouTube channel, blog, and podcast back in 2022. Though I managed to gain over a thousand followers in just a few days, that was a few years ago. Now, I’m starting a new TikTok to … Read more
You’re now ready to get your affiliate program in motion! Before you do, there are pitfalls to avoid and situations you’re going to run into. In this final section of our series, you will learn the myths, truths, and common pitfalls to avoid when managing and growing an affiliate program. Professional Tips, Myth Busting, & … Read more
In part 1 of this guide, you learned the terminology used in the affiliate industry, what can add value and potentially cause a loss for your company, and how to forecast profitability. In this part of the three-part series, you’re going to learn the following: Types of affiliates that you can work with. Tools they’ll … Read more
A value-adding affiliate program is among the highest-value, lowest-risk, and most reliable revenue channels. This three-part series will teach you how to launch, manage, and grow a value-adding affiliate program. First, we should define “value-adding.” For this guide, value-adding is traffic that does not intercept your own efforts. If you lose SEO rankings, get banned … Read more
Like many small businesses, I had essentially zero marketing budget when I started my PPC (pay per click) agency Getuplead. Even though my colleagues and I are experts in handling paid marketing for other brands, it wasn’t something we could initially afford to do ourselves. But with so many competitor agencies out there, it was … Read more
Buying TikTok Followers to grow your account is a comprehensive step-by-step guide you need to know before you buy followers. So, let’s dive in with the most important question. Should you buy TikTok followers to grow your account? If you follow this guide step by step, the answer is yes ! to speed up your … Read more
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. If you want to double your sales, you need to double your email list. Your list is a direct line of contact to reach the people who are interested in what you have to … Read more
Need to increase your share of voice in the UK market? You need UK Instagram influencers. Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. And so, partnering with local influencers for influencer marketing enables you to tap into their deep understanding of local … Read more
What will your marketing team look like six months from now? Or a year from now? How many people will you add? What new tools, systems, and data will you need? There are a lot of potential questions you can ask about the future of your business, but there is one certainty: you’ll deal with … Read more
As the owner of a marketing agency, it can be tempting to try and handle every aspect of your business single-handedly. After all, your vision and passion are often driving your agency forward. However, attempting to tackle every challenge alone can quickly lead to burnout and stagnation. This is where many agency owners bring in … Read more
Agree or not, we are living in a digital world. And this digitalization is increasing day by day. In this world, whether you are running a product-based company, or a service-based company, for every type of business, IT services have become a cornerstone. Some businesses have their in-house IT support department, while some opt for … Read more
Step 1: Demonstrate Each Element Of E-E-A-T First things first: how do you assert yourself as an authority on your chosen topic? If you are familiar with the concept of E-E-A-T, you won’t be surprised that it’s closely tied to topical authority. Working on one is the same as working on the other. And E-E-A-T … Read more
Business and social media are increasingly becoming interconnected. Currently, any business owner who hasn’t considered using social media as a growth strategy might lag behind their competitors. That’s because, in the digitized world, billions of people use social media. When used correctly, social media can be a powerful tool for growing your newly-budding business, and … Read more
OK, I’m going to call it: Threads is here to stay. After a record-breaking start, Threads is fast proving that it was no fly-by-night fad but a force to be reckoned with among the other social media giants. Threads by Instagram now has an estimated 160 million monthly active users and counting. To put that … Read more
The social media game is constantly changing and evolving. What started as a place to post pictures and videos of your daily lives became one of the most lucrative digital marketing platforms in 2024. Therefore, if you want success on social media this year, you must follow the best practices for social media. This is … Read more
