![How SGE & Other Google Search Changes Could Impact Your Traffic [Data + Predictions]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/08/Untitled-design-3-Jul-28-2023-10-51-23-8134-PM.jpgkeepProtocol.jpeg "How SGE & Other Google Search Changes Could Impact Your")
How you use Google will change as the search engine rolls out Google Search Generative Experience (SGE). SGE is Google’s way of efficiently using AI to answer complex or multi-step searches. The feature could result in a better user experience, but how can SGE and other Google Search changes affect your website traffic? And how … Read more
Google’s John Mueller, in an SEO Office Hours session, answered a question about whether the semantic HTML element has an impact on Google. John answered the question directly but there is a fair bit of nuance that was left out of his answer that needs to be addressed. Does the Element Have an Impact on … Read more
So you’re working on your resume. Maybe you haven’t submitted your updated resume anywhere yet, or maybe you have, and it doesn’t seem to get anyone’s attention. Either way, you might be missing one of the most important elements of any resume: Action verbs. If you’re unfamiliar with action verbs, you might wonder how they’re … Read more
Imagine bringing the bustling energy of a sea market to your doorstep, allowing you to savor the finest fresh whole fish without stepping outside your home. The wave of convenience has finally crashed into the seafood market, revolutionizing it in an un-bait-able way. Seafood, particularly fresh fish, has long been a staple in the Australian … Read more
In our increasingly connected world, being online isn’t just a bonus – it’s a must for any business that wants to thrive. Digital marketing is a budget-friendly way to reach more people and create a meaningful connection with potential customers. So, let’s dive into the sea of benefits that digital marketing offers and how it … Read more
In the latest episode of the “Search Off the Record” podcast, the Google Search Relations team, comprised of John Mueller, Gary Illyes, and Martin Splitt, delved into a thought-provoking conversation around the impact of Web3 on SEO. The team provides insights and addresses the ramifications of this technology on SEO practices while acknowledging that Web3 … Read more
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. The possibility of a nationwide TikTok ban in the U.S. has been swirling for a few years. While several states banned the app on government devices, Montana became the first state to ban … Read more
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Hollywood screenwriters are now two weeks into their strike against major networks and streaming companies. The strike, which is expected to last well into summer, began on May 2 after six weeks … Read more
Keeping up with the demands of technology is an arms race. For content creators, that race determines their success in the market. Emerging media trends seem to change with the wind, which can make it a challenging task to both be adaptive and stay on brand. Quality content and staying up-to-date at the rate that … Read more
Does Google ignore iframes? A recent thread on Reddit has sparked discussion among SEO professionals. The user who started the thread believes that Google doesn’t crawl iframes, but is this assumption accurate? This article will debunk myths about Google’s ability to crawl iframes, examine Mueller’s response, and discuss the SEO impact. The Myth: Google Doesn’t … Read more
Product classification is key to uncovering the reasons behind your consumers’ buying behaviors. For example, I’ve been buying the same toothpaste for years. I don’t think about testing out a different brand or buying from another retailer. Toothpaste, as it turns out, is a “convenience good.” Shoppers like me usually buy this product without putting … Read more
A warm welcome to Moz’s first large-scale survey on the habits of local business review readers, review writers and successful owner responses. Our survey uncovered interesting insights and actions local businesses can take to better serve their customers, earn more reviews, and build relationships. Read our free report today to peruse the findings, our thoughtful … Read more
🖊️ Small Business, Big Lessons is a podcast from Buffer that goes behind the scenes with inspirational small businesses to explore how they are questioning the best ways to build a business and uncover the big lessons we can learn from their journeys (so far). Check out episode five here. Some businesses may be small … Read more
Google’s Search Advocate John Mueller provided an interesting answer as to whether there was an SEO downside from linking to insecure HTTP web pages. One would think that linking to HTTP pages might be seen as a negative quality of a page because it might seem like a negative user experience. Difference Between HTTP and … Read more
Google releases one or two changes to its algorithms daily; most of them are not noticeable. And a few times a year, Google will officially announce a “core update.” A core update refers to broad changes to Google’s algorithm and systems that cause notable fluctuations in search results. This article is an up-to-date summary of … Read more
You’re a savvy marketer. You know the importance of changing with the times, adopting new technology, and taking advantage of new opportunities. So, it’s no surprise you’ve recognized the importance of search engine optimization (SEO). After all, SEO is on an epic rise and helping businesses of all types find new customers. And, if you’re … Read more
Nowadays it’s impossible to scroll through your Instagram feed without coming across at least one — if not several — attention-grabbing videos known as Reels. Dubbed the TikTok Clone, Instagram Reels were released in 2020 and consist of short videos up to one minute long. The feature has overtaken the app’s photos-first philosophy as 91 … Read more
Google may reduce the visibility of a product page if the item for sale is listed as out of stock on the retailer’s website. This is stated by Google’s Search Advocate John Mueller during a recent Google Search Central SEO office-hours hangout. A question is submitted by an ecommerce store owner asking if search rankings … Read more
